Discounts at ikea white dacha today. Black Friday at IKEA - a holiday worthy of attention

What is IKEA and the history of occurrence

Talking about IKEA, and even more so writing, is extremely difficult and no less responsible. Everything is known to the smallest detail. So famous that only one mention worldwide famous brand IKEA, evoke associations with a bald-faced advertisement about "IKEA and the idea."

To understand the reasons for the fantastic popularity of the cult brand, its rise and joining the glorious cohort of associates and associates of the god of trade Hermes, you need to go back to the distant and difficult year 1943.

Better yet, for understanding, turn to 1931, when Ingvar Kamprad, the founder of the ubiquitous brand, was 5 years old. Why, you ask? The answer to this question lies in the next question. Many of you, at the age of five, “opened” your business by starting to sell matches, well, let them not be brought from Stockholm, but bought “cheaply” on a neighboring street? Here! And he sold. And he did it with amazing zeal, which caused great respect and support from his neighbors.

At the age of 17 in 1943, he opens his own business, founding IKEA, which over time will turn into a recognizable and beloved symbol of comfortable, practical and cheap furniture - IKEA International Group, headquartered in Delfote (Holland).

The future heavyweight of trade sold everything that brought income, he was looking for his niche. I tried a lot: I sold seeds, fish, lingonberries, Christmas cards. The peak of his success, at that time, was the sale of fountain pens. Yes, yes, fountain pens. Until the middle of the last century, it was a curiosity. As they would say now - an innovative product.

Birth of a furniture magnate. At the end of the forties, the indefatigable Kamprad noticed that furniture in Sweden was unusually expensive. There was an unfilled gap in the furniture niche between the rough plank table and the furniture of the royal castle. He understood this opportunity.

A golden spring sprouted from the ground. It needed to be freed and cleansed.

He took up the instrument. But not a pick and a shovel, but a chisel, a hacksaw, a brace, a chisel. And ... began to buy up and restore old, broken furniture. Then, with a small margin, he began to sell it.

But that's not all. An amazing marketing ploy - he assigned his own name to the furniture sold. Word of mouth has done its job. The news of fabulously cheap furniture spread throughout the city.

With his elbows, he pushed competitors on the way to worldwide success.

Confident tread. The forties and fifties confirmed Ingvar's restless talent:

  • IKEA becomes a furniture store;
  • A unique style and design of samples is developed, its self-assembly begins;
  • Advertising is improved, the first catalogs are issued, exhibitions and sales are opened.

Sixties and seventies: the IKEA chain of stores opens, a revolutionary concept of the company has been formed.

eighties: the markets of Italy, France, Great Britain, and the USA were conquered.

In the nineties a separate assortment stands out goods for children, items that create peace, comfort and coziness for the little inhabitants of the planet. This idea stands out in a separate direction.

And finally , present time. The company has successfully adapted to Russian market. Ultra-fashionable trends have been successfully mastered and are being introduced, allowing for a comprehensive and harmonious solution of the issues of arranging bedrooms, kitchens, and children's territories.

Together with other companies, projects are being implemented that are aimed at solving social and everyday problems.

Of course, the sale in November of this year as part of the project Black Friday, is IKEA's commitment to its founding principles.

This holiday from IKEA will not be an exception. It will bring many surprises, unexpected offers, sky-high discounts.

The network of stores of the shopping idol is represented throughout Russia. Promotion conditions, date and time (local) are the same everywhere. You are expected, welcomed and served: in Omsk, Kazan, Nizhny Novgorod, Ufa, Rostov-on-Don, Yekaterinburg, Krasnodar and, of course, in and northern capital.

Sale in November 2018 - features of the promotion

At the very beginning of the article, the catalog was mentioned.

So. The catalog of goods on sale at IKEA is a true guide and assistant. It gives the buyer extensive, necessary, useful and timely information.

It is so large that it is not possible to tell about each product separately, which the magician will present. november on the platforms of the magic brand.

It is difficult to imagine a buyer who will begin to study all the goods in IKEA, promotional offers and discounts by entering the pavilion.

Once again, a reminder - check out the catalog. This will help.

Fascinating offers, shocking discounts and bright promotions in the Black Friday format will apply not only to exquisite traditional goods: kitchens, bedrooms, children's corners, wardrobes. For some models of them, the discount will reach 45-50%.

The sales program includes a wide range of items for home improvement, interior decoration, decor and decoration elements, and all of them will not be left without interesting offers for buyers:

  • Double beds, beds with linen boxes, sofa beds, spring mattresses will be offered with a discount of up to 30%;
  • Grills, sun umbrellas and pavilions, garden dining furniture will delight you with a price reduction of up to 50%;
  • Garden plants and pots, fragrant candles and candlesticks, exquisite accessories, paintings and frames will be sold cheaper by an average of 45%;
  • Cooking panels, faucets and sinks, wall panels and ovens will be 30% cheaper.

When does Black Friday start at IKEA and to go shopping at wonderful world practical furniture has really turned into a holiday, accept a few rules and wishes. Remember rules are not restrictions, they are help:

  • Hurry up. The promotion will not last forever. Only three days!
  • Do not take children and the elderly with you. During such events, queues, crush, crush, some nervousness are inevitable;
  • Decide on the form of payment for the goods. The worst thing is cash. Hiking for a holiday can turn into a drama. Other "buyers" are also on the alert.
  • November b is a good time to think about the Ikea Family financial card.

The most important thing is that the holiday will take place in IKEA!

IKEA company began work in 1964. From then until today, being one of the largest manufacturers in the world, IKEA specializes in the development of production and subsequent distribution through its own retail network of furniture and household items. The company has more than 315 distribution centers in 27 countries. Furniture is produced in more than 10 countries, including Russia.
Three Ikea stores are conveniently located in Moscow - this is Ikea Khimki: Moscow region, Khimki, m / district IKEA, building 1 which can be reached from the Planernaya and Rechnoy Vokzal metro stations, Ikea Teply Stan: Sosenskoye settlement, Kaluga highway 21 km, with the nearest metro stations: "Yasenevo", "Dmitry Donskoy Boulevard" and "Teply Stan" and Ikea Belaya Dacha: Moscow region, Lyubertsy district, Kotelniki, m / district Belaya Dacha and the nearest metro stations: "Lyublino", "Kuzminki" and "Vykhino". Buses and fixed-route taxis run from all metro stations.
IKEA is an absolutely unique company. It offers its customers to first select a product at an exhibition or online product catalog, and then pick it up from the store and assemble it at home with their own hands. For convenience, all products are packed in flat boxes, inside of which there is detailed instructions for assembly and a complete set of necessary parts and tools. Such a policy is completely justified and aimed at attracting all more buyers to IKEA stores (IKEA), as the costs of the company itself for logistics are significantly reduced, i.e. delivery, and service - and this, of course, leads to a decrease in the cost of the proposed goods.

IKEA: Product catalog 2018/2019

IKEA recommends that its customers, before going to the stores of the network, study the catalog of goods and prices online in advance by visiting the official website www.ikea.com/ru/ru of IKEA in Russia, which has a very convenient and simple navigation that allows you to quickly find any product with full description, technical specifications and price, as well as information about the arrival of new furniture collections and the release of a new online catalog. Here you will find all the information about the range of goods presented in IKEA stores and their prices, as well as a lot of useful tips and new ideas to make your home unique, cozy and comfortable. Also on the official website of IKEA, information about all promotions and sales taking place in the company's stores is regularly updated, right there you will see the addresses of the stores, work schedules and all contact information for inquiries and offers. IKEA annually publishes printable, beautifully designed, colorful and containing a lot of useful and interesting information and ideas, catalogs of their products (and distributes it absolutely free), which can be ordered both in the IKEA store and on the pages of the official website. If you want to update the interior of your home, then before visiting the store, start planning your purchases by examining the assortment of the store. The new IKEA Product Catalog 2018/2019 will help you with this. In addition to choosing the necessary furniture and accessories, you will find here wonderful design ideas for decorating the interior space of your home and learn how to combine beauty with functionality and practicality in harmony. Maybe you will have new ideas for color design and you want to add bright accents to the calm range of your bedroom or living room, which will create a joyful mood and set you on a positive note.
The IKEA product catalog has a large range of products, and is divided into catalogs by category, these are:
Garden furniture - sun loungers, rocking chairs, hammocks, rattan furniture, plastic furniture, chairs, tables, awnings, tents, parasols, cushions and awnings.
Upholstered furniture and living rooms - sofas, beds, tables, chairs, libraries, walls, armchairs, corner and modular sofas, couches, etc.
Kitchens and Appliances- kitchen furniture and sets, facades and cabinets, shelves, countertops, sinks, faucets, kitchen corners, bar stools, tables, chairs, hobs, ovens, dishwashers, gas stoves, coffee machines, wine cabinets, hoods, decor items and kitchen accessories (dishes, pans, baking dishes, pans, knives, forks, bread bins, serving, jugs, cups, glasses, glasses and much more)
Children's furniture - tables, chairs, cribs, mattresses, racks, toys, table lamps, storage furniture, chests, chests of drawers, changing tables, etc.
Everything for the bathroom - mirrors, sinks, faucets, bathroom furniture, cabinets, cabinets, washing machines, laundry baskets and storage furniture, hooks, clips, holders, mats, curtains, etc.
Lighting - lamps, chandeliers, sconces, lamps, lanterns, halogen lamps, spotlights, spotlights, floor lamps, spotlights, nightlights, table lamps, pendant and ceiling lamps, street and technical lighting, lamps for saunas and baths.
Carpets and textiles - carpets, carpets, plaids, bed linen, mattress covers, bedspreads, pillowcases, blankets, blinds, curtains, children's room textiles, furniture covers, towels, napkins, etc.
Goods for storage and order - shelves, racks, wicker boxes, chests, cabinets, dressing rooms, sideboards, cabinets, galoshes, dressing tables, hangers, hooks, ottomans, stools, etc.
Goods for design and decor - clocks, frames, vases, paintings, posters, coasters, ornamental plants, candlesticks, decorative items, bowls, sculptures, candles and much more.
Office furniture - computer tables, armchairs, sets, cabinets, stands, countertops, cabinets.
The new IKEA product catalog for 2018 and 2019 presents the entire range of furniture, decor items, textiles, dishes, lamps and, of course, goods for children (from the magnificent IKEA children's furniture to bright, environmentally friendly toys, for children of any age) with a full description, specifications and price.
In the IKEA 2018 and 2019 catalog you will find all the information about sales, product prices and you will be pleasantly surprised by their reduction in many, many positions you already know. All promotions, sales and discounts planned in IKEA stores are also announced in advance on the pages of the product catalog, which can be viewed online on the company's official website.
Prices in the IKEA product catalog vary, so each buyer will always be able to choose the right product based on their budget. In all IKEA stores you can use additional services for the delivery and assembly of the furniture you have purchased, as well as return or exchange the goods.

Ikea: Sale 2018/2019, discounts

Sale and promotions in Ikea for March, April and May 2019. Autumn - Winter, Spring - Summer - 4 seasons of grandiose sales in Ikea. Most of all, the sale takes place when the summer season begins and ends and in new year holidays. Christmas sale in February and March allows you to buy home furniture, furniture for summer cottages and gardens, children's furniture, kitchen sofas, armchairs, cabinets and much more at the most attractive prices and incredible discounts. Ikea constantly holds various sales. Visit the Discounted Items section of IKEA stores. Here you can buy on sale: furniture from past exhibitions and interiors trading floors; accessories and various parts - doors, handles, frames, countertops. With their help, you can restore old furniture and assemble new ones. Discounts on sales reach up to 70%.
All information about discounts, promotions, sales, discount and bonus programs is on our official website in the section "Sales catalog"
IKEA invites you to visit its restaurants, which are available in every store, and taste traditional Swedish and European dishes at very attractive prices. By the way, the restaurant has special advantageous offers for members of the IKEA FAMILY club.

The Ikea retail chain is one of the world's largest companies selling furniture and all kinds of household goods. The company was founded in 1943 in Sweden and international market came out in 1963. To date, representative offices are open in 26 countries of the world, and the retail network already includes 298 stores, including many major cities Russia. You can find everything you need to create comfort and coziness in the house in stores Ikea Khimki, Belaya Dacha and Tyoply Stan in Moscow, in St. Petersburg, the entire range of goods is presented in Ikea Dybenko and Parnas. You can also buy your favorite furniture and related products in Nizhny Novgorod, Yekaterinburg, Novosibirsk, Samara, Kazan and other major cities of Russia. On the official website of Ikea, you can not only get acquainted with the range of products offered, but also learn a lot of interesting things about interior planning, about current trends in the furniture market. And most importantly - find out about the availability of goods of interest in the nearest store.

IKEA catalog

IKEA stores have thousands of home goods under one roof: sofas and beds, tables and chairs, textiles and household goods, floors and carpets, kitchen utensils, bath accessories, toys and plants. The assortment includes high-quality and stylish furniture, interior and decor products for the living room, kitchen and bedroom, children's room, bathroom and hallway. All Ikea furniture is both functional and beautiful. Whatever style you prefer, there's bound to be a chair in stores that will match your bookcase or sit perfectly next to a new coffee table. All furniture meets high European standards, is distinguished by the richness of shapes and colors. In addition, the company's stores offer an interior design service: they will help you create a beautiful and modern interior private room, apartment or country house and pick up everything you need - from furniture and curtains on the windows, to candlesticks and photo frames on the mantelpiece. The company's latest product range is on display in the latest 2016 catalog and a new one for 2017 is coming soon.

Promotions and discounts IKEA

For its customers, the company holds sales, gives discounts on furniture, interior items, Ikea kitchens. During the promotions, all this can be bought at special discounted prices. For example, in stores Ikea in Moscow for all mattresses costing from 4999 rubles. a 15% discount was given. Still, for example, a nice table lamp Magnarp, which cost 948 rubles before the sale, could be purchased for 749 rubles. And this is not the limit, sometimes discounts reach 50%. On an ongoing basis, there is also a promotion for new settlers: with a one-time purchase in the amount of 200 thousand rubles. the company returns you 10% in the form of a discounted voucher.

Also, in all stores there is a department of discounted goods, where you can buy goods that are out of stock or exhibition items of the store's furniture, various small details: handles, doors, countertops, etc. with up to 70% discount.

IKEA Family

You can get additional benefits and save even more by joining the Ikea Family club. You can get a club card, and with it many benefits, for free at any of the chain stores. Learn about all current IKEA promotions and special offers from us.

We take all promotions, sales and discounts published in this section from open official sources information from the company's stores, primarily from the official Ikea website www.ikea.ru (www.ikea.com/ru/ru/)