What delivery to choose on aliexpress. Choosing a courier service for an online store

Hello!

We present an overview of the most popular delivery services for online stores. We compiled this rating based on the results of a survey of experts and entrepreneurs in official group Shopolog on Facebook - IM disputes.

Out of 20 delivery services, we have chosen 6 services with the largest number votes: CDEK (74 votes), DPD (26 votes), Boxberry (26 votes), IML (17 votes), Pickpoint (10 votes) and EMS Russian Post (5 votes). We will not compare head-to-head these delivery services - they perform different tasks. For example, Pickpoint and Boxberry are more suitable for small-sized goods, while DPD and CDEK are more suitable for larger goods.

Let's start with the delivery service for online stores, which received the most votes in the IM disputes group, and end with the delivery service with the least number of votes.

What are the types of delivery services for an online store?

We divide delivery services into 5 types:

1. Courier delivery

The courier brings the order to the buyer at home or at work. This type of delivery is the most popular for online stores: the goods are handed over directly to the client, the client inspects the order and transfers the money to the courier if he has not paid in advance. Simple and convenient scheme.

Main plus- most high percent redemption of orders: it is often "uncomfortable" for the buyer to refuse the courier, because he traveled through the whole city, delivering the order to the door.

Main disadvantage- human factor. This minus is more about the regular couriers of the online store. An unscrupulous person can easily get caught. As, for example, it was with his first store tajine.ru. And here, for example, MusicMarket.by had a full-time dream courier.

2. Point of issue of orders

The point of issue of orders is also one of the most convenient types of delivery - both for the buyer and for the online store. The scheme here is also simple: the buyer places an order on the site and after a couple of days he comes to pick up the goods at the point of issue of the order delivery service or at the store’s own pickup point. You can pay for the order both when placing on the site, and upon receipt at the pickup point. For example, this is how the popular online auto parts store exist.ru works. Often, delivery to the point of issue of the online store is free, as in Exist , or with the minimum cost, as in Citilink.

Main plus- flexibility: the buyer can choose the nearest pickup point and come for the order at any time.

Main cons- a low percentage of redemption of orders compared to courier delivery and the inefficiency of a small pick-up point network - the client will be too lazy to go to the other end of the city to the only pick-up point.

3. Postamata

Posts are gaining popularity. This is a fast, simple and cheap delivery method for an online store: orders are placed in special lockers located throughout the city. After that, the buyer receives a notification that his order is in the post office. The buyer comes to the post office at a convenient time and picks up the order.

Main advantages- low shipping cost and flexibility like PVZ.

Main cons- low percentage of redemption and limitation on the size of the parcel.

4. Post of Russia

The Russian Post has the widest geography. There is a post office in every village. You yourself or through intermediaries deliver the order to your post office, arrange the shipment, and after 10-20 days the buyer receives the order already in his post office.

Main plus- coverage of the entire territory of Russia.

Main disadvantage- long delivery and the possibility of losing the package.

5. Transport companies

Transport companies are convenient for the delivery of oversized cargo. The scheme of work is similar to the Russian Post, while the safety of the parcel on high level and delivery much faster. Usually, the parcel is brought to the warehouse of the transport company in the recipient's city, and the client picks it up himself. Sometimes the shopping mall provides an additional service - delivery of the order from the warehouse to the buyer's door.

Main plus- fast and safe delivery.

Main disadvantage- high cost compared to courier delivery.

Leaders in the rating of delivery services for an online store

1. SDEK

The logistics company CDEK has been operating since 2000 and provides courier delivery throughout Russia and abroad. Deliver orders to the door and to the points of issue of orders. Company450 PVZ in Russia so much morein the CIS countries, Germany, China and Thailand.

The points of issue of orders are equipped so that you can carefully examine the order, try it out, and if it is clothes, try it on.

The company promises cheap tariffs comparable to the Russian Post, but at the same time the quality of service is higher - they are fully responsible for the goods transferred for delivery and compensate for losses in case of loss or loss of cargo.

SDEK takes over most work on the delivery of goods from online stores: they have their own call center for processing orders, they promise to pick up the goods, send them in the most convenient and profitable way for the online store, receive payment and transfer money to the account of the online store.

The standard scheme of work of CDEK with online stores:calling a courier or self-delivering an order to the CDEK warehouse → forming orders → transferring orders → coordinating the delivery time with the recipient by phone → transferring the goods to the recipient and receiving money for the goods → receipt of money and documents from the courier to the CDEK office → processing money and documents according to the order → generation of a report for the client → transfer of money to the client.

The CDEK courier will pick up the goods from your warehouse for250 rubles if the weight does not exceed 100 kg. If the goods heavier than 100 kg, will have to pay5 rubles for each kilogram. You also need to keep in mind fees for additional services: storage of goods in the CDEK warehouse for more than 14 days, insurance, calling recipients, fitting at home, delivery after 18:00, lifting to the floor and other services.

There are CDEK integrations for almost all popular CMS online stores. For example, in CS-Cart integration comes out of the box. In addition, CDEK offers a pickup points widget for websites - it shows up-to-date information on pickup points and is displayed as a static element or pop-up.

2.DPD

The parcel and cargo delivery company DPD has been operating since 1991 and delivers goods in Russia, the CIS countries and abroad. Deliver orders to the door and to points of issue. The company has more2000 points of issue in 500 citiesRussia and CIS countries.

Just like with CDEK, at the points of issue, the buyer can check the performance of the goods and try on clothes. As a rule, you can pay for goods at the PVZ different ways, and parcels will be stored there from 7 to 14 days.

For the delivery of orders in Russia and the CIS, DPD has several solutions: DPD Online Express, DPD Online Classic and DPD Online Max. Tariffs are suitable for most online storesExpress and Classic: will deliver the order in Russia and the CIS for1-3 days, you can send goods weighingfrom 100 gr to 250 kg, the courier will deliver the order from the online store office to the local DPD warehouse for 250 rubles. Learn more about Express and Classic billing inofficial DPD brochure .

DPD Online Max is suitable for delivery of oversized cargo in Russia to18 000 destinations. At this rate, you can send orders heavier than 250 kg and with a total size of more than 400 cm. More about the rate inDPD official documents .

Like CDEK, DPD provides additional services - paid and free. For example, sms and email notifications of the recipient are free, and delivery on the agreed date, crate, additional insurance are for an extra charge. Check out the listadditional services DPD .

DPD promises easy integration with any CMS for an online store.

3. Boxberry

The delivery service for Boxberry online stores was launched in 2010. At first they delivered only in Russia, and in 2013 international delivery appeared. Orders are delivered to the door and to the points of issue of orders. In addition to delivering goods from online stores, Boxberry delivers documents and shipments from individuals.

The company delivers orders toPVZ in 650 cities Russia, as well door to door in 375 cities.

The scheme of working with Boxberry is similar to other services:you study the offer → register on the site → post information about the possibility of delivery via Boxberry in the online store → and then everything is standard: the courier or you deliver the orders to the local Boxberry branch, and they already send the order to the client.

Only small parcels can be sent via Boxberry. Maximum weight one shipment -15 kg, and the total size -250 cm. Moreover, the length of the side should not exceed 120 cm. The total weight of the order, consisting of several items, is not limited. Learn more about tariffs on the Boxberry website.

The company provides ready-made modules for all popular online store CMS. Directly on the site you can see the description of the modules, installation videos and download the modules from the links.

4.IML

The delivery service for online stores IML started operating in 2007. Now IML delivers orders throughout Russia to the door and in more500 pickup points. A third of this number - PVZ in Moscow and St. Petersburg. Some IML pick-up points are equipped with fitting rooms. But most are not.

IML feature - delivery in 1 day. Now delivery in 1 day is available for 1800 cities of Russia.

The scheme of IML operation is not much different from the scheme of competitors, but there are advantages:you deliver the goods to the IML terminal or order a courier for 250 rubles → IML delivers the order to the buyer in one day → IML receives money from the buyer → IML transfers money to youwithin 3 days without commission.

The maximum weight of the shipment for delivery by courier and to the pickup point is25 kg. Maximum size -200 cm sum of three sides, and the longest side should not exceed150 cm.One order contains a maximum9 departures.You can exceed these parameters, but you will have to negotiate the billing individually. More about tariffs - in IML document.

A ready-made module for integrating the service with 1C-Bitrix is ​​available on the IML website. The company also offers an API for integration with other CMS.

5.Pickpoint

Delivery service for online stores Pickpoint delivers orders to parcel terminals and pickup points. The first postamat appeared in 2010 in Moscow, and now it has already been installed3500 parcel machines in 540 cities of Russia. You can pay for the order and make a refund through postamates.

The scheme of work with Pickpoint is slightly different from courier delivery services:send Required documents in Pickpoint → conclude an agreement → set up a selection of pickup points on your website → integrate with Pickpoint → place materials about Pickpoint on the website → place information for customers on the website about tracking delivery statuses → work.

Postamats are convenient in terms of mobility: they are placed in large shopping and business centers, you can pick up an order at any time - the client simply enters the code in the interface of the postamat, and the cell with his order opens.

Postamates have two main disadvantages:

• Restriction on the size and weight of the parcel. The cell holds a parcel with maximum dimensions60x60x60 cm and weighing up to 15 kg.
• Restriction on storage time. The parcel is in the cell 3 days. To store longer, you need to pay 15 rubles for an extra day.

Pickpoint offers two tariffs:

• Optimal 2018- suitable for online stores throughout Russia. Shipments are accepted in major regional centers.
• Guaranteed- suitable for online stores in Moscow and St. Petersburg with a small or medium volume of orders.

All popular CMS for online stores, including CS-Cart, have integration with Pickpoint.

6. EMS Russian Post

The delivery service for the EMS Russian Post online store was formed in 2004. This is courier delivery to the door. The delivery service covers the entire territory of Russia - where courier delivery to the door is not possible, the parcel can be received at the post office. The EMS network of the Russian Post includes42,000 branches across the country. This service covers the largest area compared to other carriers.

Express shipment EMS can be sent within Russia and abroad.The maximum weight in Russia is 31.5 kg, in other countries - up to 30 kg.In some countries, for example, in Australia, England and Argentina - up to 20 kg. To Gambia, Cayman Islands, Cuba, Turks and Caicos - up to 10 kg.

The sum of the length and perimeter of the longest side isno more than 300 cm, length Width Height -no more than 150 cm.

Russian Post offers an API for integration with the EMS express delivery service, but some CMS for an online store already have integration with the service. For example, in CS-Cart, integration with the Russian Post comes out of the box.

The service also offers the opportunity to work with shipments through a rather convenient and pretty personal account.

In addition to these 6 delivery services, PEC, Strizh, Pony Express, Business Lines, FedEx and Energy received votes in the poll. In the comments to the survey, experts suggested delivery services that they personally dealt with and which were not in the survey: Axiomus, Logsys, Shop-Logistics, Dally Service, Index Express, Dostavista, Maxipost.

When choosing products affordable price and quality must be accompanied by the efficiency of postal services: you are unlikely to want to wait for a purchase for more than 2 months. The service allows you to find convenient options, but how to navigate the variety of offers? After learning which shipping method to choose on Aliexpress, you will quickly receive the goods.

How to place an order and enter the necessary data

To decide on a shipping company, follow the steps below:

If you are not satisfied with the suggested methods, please contact the seller and discuss an alternative.

Free service: what awaits the client

Types of delivery are divided into paid and free, which usually affects the final price of the goods. You can see the type in the column, where at the same time the approximate dates are indicated.

If you have chosen a budget option, then with a high probability the order from AliExpress will be delivered by one of the following companies:

There is no fundamental difference between the services, because they are selected depending on the mass and characteristics of the goods. If possible, do not contact Chinese companies, because in the list you will see Singapore Post, Sweden Post and Russian Air. Buyers believe that this option will take longer, but in practice, the transfer of shipments through Singapore to the desired country turns out to be faster. Direct flights from China are often delayed, and you should not count on their reliability.

Sellers Shipping Method: Shipping and Tracking Features

In addition to the options listed, the Sellers Shipping Method is also in use, which does not involve contacting a specific company: the seller chooses it at will. There are many small firms in China, and cooperation with them is beneficial for entrepreneurs.

If the shipment is made by this method, you can track the parcel as follows:

1. Go to the site and log in.
2. In the "My Orders" section, select the appropriate one, click "Check Tracking".
3. You will see the track number, the name of the postal company and additional information. Using the link provided, you will find out the current location data, since AliExpress updates the status every 5-6 days.

Estimated delivery time is given in the item data, but usually 3-6 weeks.

AliExpress Standard Shipping: what you need to know

Among the free options you will see AliExpress Standard Shipping. The offer was created in order to improve customer service, because initially the marketplace could not control the reliability of the sellers. When choosing a carrier, they were mostly guided by considerations of economy, which led to worse results. For this reason, the service took on some of the problems: now the seller can not turn to a modest transport company, but hand over the goods to the logistics center from AliExpress.

The administration does not organize its own service, but cooperates with other firms. But she makes sure that the shipment will be delivered with the help of a large company, and not a little-known enterprise. In the future, the goods are tracked in the usual way, and the duration of the terms remains within 3-5 weeks.

To speed up the process, you can choose the paid option AliExpress Standard Shipping, because thanks to it, mail poisoning arrives in 7-15 days.

Features of free shipping when buying from a certain amount

Often, free shipping is only offered when you make a purchase above the minimum amount (sellers often use this method when shipping via Singapore Post). Usually we are talking about inexpensive products, so read the product descriptions when purchasing jewelry or accessories. If you place an order for an insufficient amount, the second party to the transaction will most likely write a message and offer to add a couple of products.

How to speed up the receipt: we turn to paid companies

What is the fastest delivery on AliExpress? Of course, paid! Most often, such services are provided by well-known companies:

1. TNT is considered a reliable service, and does not limit the weight or dimensions of the items sent.
2. EMS is distinguished by affordable prices, since the company belongs to Russia.
3. FedEx, an American company with a worldwide reputation, delivers services without delay, although the cost is not affordable.
4. UPS is known for its agility, and the service is used to ship oversized purchases.
5. S. F. Express specializes in the transportation of postal items from China.

The cost of services is determined in each case, because decisive role play the price of the goods. If you are purchasing wedding ring worth 90 thousand rubles, then the seller will cover the shipping costs using FedEx, and the goods can arrive in 7 days. Those who buy accessories (for example, a wallet) should look into the cost of sending with a courier service, because it will exceed the price of the item itself.

How to use local delivery

The main criterion is the time during which the goods arrive? Look out for local delivery options. It means that the store's warehouse is located in your country, so there will be no delay. The function is available for the following countries:

• Great Britain;
• Germany;
• Spain;
• France;
• Italy;
• Australia.

In order not to waste time searching, click the "Send from" button and select the appropriate option. The opportunity to receive the selected item within 2-10 days will make the shopping process more pleasant, but will affect the price: since the goods have already cleared customs for local delivery, their final cost is higher. However, you can return your purchase within 7 days of receipt, subject to the following conditions:

• the item must be in excellent condition;
• the safety of the original packaging is required;
• postage is the responsibility of the buyer.

The downside of local delivery is its cost: the main advantage of Chinese goods is their cheapness, so paying extra is not always profitable.

Transportation of oversized cargo: what to consider

On the trading platform motor vehicles, furniture and other dimensional goods are also presented. First of all, think about the appropriateness of the purchase: transportation will be expensive. Often the cost of transportation exceeds the price of the lot! If you are promised that the cost of shipping a sofa from China will not exceed $100, you are most likely dealing with scammers.

For such acquisitions, the parties turn to cargo companies, which is justified in bulk purchases. Russian Post, EMS service and most other services will not accept a parcel weighing more than 31 kg. True, due to the variety of offers, you will also find free options, just study the conditions.

Pay attention to shipping methods: when a buyer promises to send a large order by air, he misleads you from the very beginning.

Receiving parcels: free transport and courier service

When using free options, you will need to contact your local post office. Usually, goods are delivered there if you specified the Sellers Shipping Method, but courier services offer to bring the package home. Although you do not need to pay anything extra (expenses are included in the price), exceptions are possible in a number of cases:

• exceeded customs limits;
• the goods are recognized as a commercial batch;
• it is not intended for personal use (implies additional payment of customs duty).

In any case, it is recommended to record the process of receiving and unpacking on camera so that you have evidence if you need to open a dispute.

If you use free services, the quality of service may be problematic. Sellers often save on tracks, indicate erroneous data, send the number of another package, but you should not worry about this. It is only important to monitor the buyer protection period, open a dispute a week before its expiration, and you will defend your rights.

And to know exactly which shipping method to choose on AliExpress, watch a helpful video.

It spreads its activities all over the world, which is why the number of available types of delivery often confuses customers, and forces them to study the mechanisms of a particular company engaged in international postal services for a long time. In order to figure out which delivery to choose on Aliexpress, you need to analyze in detail each available option, highlighting its advantages and disadvantages. There are 2 main types: paid and free delivery.

Free type of mail delivery

Most of our compatriots directly use free services provided by several companies. Partially free shipping is limited, learn more -. Let's look at the main list of those companies that cooperate with Russia:

• China Post Air Mail. This company is the most popular in China, and it has long established itself as one of the most reliable. Transportation of small-sized goods is carried out within 22-60 days, which is a certain standard when placing orders for Aliexpress
• ChinaPost Air Parcel is a kind of analogue of the above example, but this office specializes exclusively in goods whose weight does not exceed 20 kg. As for the time, the purchase will come to you all in the same 22-60 days
• Hongkong Post Air Mail is a postal company based solely on the delivery of items weighing less than 2 kg. Customers deal with it most often
• Singapore Post is the Singapore postal service that provides own activities, relying on the transportation of electronic devices, as well as batteries various types. The time required to transport the order is slightly longer, as batteries are legally prohibited from transporting on an airplane
• Aliexpress Standard Shipping is a shipping service directly from the site itself. Its activity began not so long ago, which is why the system has not received sufficient distribution among the store's customers.

Pros and cons

Asking the question of which delivery is better to choose on Aliexpress, a desire arises in my head to figure out what advantages and disadvantages the free option of transporting goods conceals. Let's start with the benefits of free postage types:

• No overpayments. This plus is fundamental, which is why this method is the most popular among buyers around the world.
• Despite the fact that you do not pay for the delivery itself, the goods rarely arrive wrinkled or broken. And even if such a misfortune happened to your purchase, the sellers, without any wrangling, agree to send you a new item or return the money if the damage to the order was confirmed by photographs. Naturally, you also pay nothing for re-shipping.

Not without cons here. Let's look at them in more detail:

• Timing. This shortcoming is critical for many buyers who want to receive their own order as soon as possible. Even if the seller claims that his goods arrive in 15 days, no one has canceled the activities of the Russian post. Because of this, many people wait for their own purchases for almost 3 months.
• Sometimes free shipping comes into force only when the buyer picks up the goods for a certain total minimum. If the payment does not reach the previously mentioned minimum, nothing bad happens. The seller offers to buy some thing, or returns the money without any problems

Paid type of postal delivery

Understanding the topic of which type of delivery to choose on Aliexpress, one should never forget about paid types. The list below includes a list of the main postal companies that cooperate with Russia:

• TNT is an express delivery service that is one of the top five courier services. The main office of the company is based in Europe
• EMS is a kind of analogue of the above company, which is based in Russia and transports the ordered goods at low rates. Among domestic customers, the presented option is one of the most popular and proven
• UPS is a kind of analogue of EMS, only a courier service is based in the United States
• S.F. Express is a transport company that provides express transportation of orders from Hong Kong, Thailand and China
• It is impossible not to mention the real legend of the postal industry called FedEx. The presented enterprise is one of the most popular in the whole world, since it has been operating in every corner of the world for several decades.
• DHL is the last option on the list for express delivery. The office cooperates with 850 points in the territory Russian Federation, which makes it very popular among our compatriots

Pros and cons

• The main advantage of paid delivery is the time. If the information provided says that the purchase will arrive in 1-2 weeks, then it will. Moreover, an additional advantage to all this is that in most cases you receive an order on hand from a courier. No need to stand in long queues at the post office, wait for a special receipt and other fuss. The courier will give the goods directly to your hands, and you will only need to sign in order to certify the receipt of the order.
• Another advantage is that the purchased item with a 99% guarantee will arrive in a wonderfully packaged box, which completely eliminates the possibility of various breakdowns and deformation of the goods inside the package. Couriers are very sensitive to the integrity of the cargo being transported, since any complaint from the client leads to serious fines and reprimands. In critical cases, any oversight on the part of the carrier can lead to dismissal.
• A peculiar plus is that the courier service is able to transport goods of any size. Phone cases or cosmetic items are not always ordered from the Aliexpress website. When it comes to the delivery of goods, the weight of which can exceed 20 kg, paid delivery takes care of absolutely all the hassle regarding the transportation of heavy loads. The company also independently calculates the optimal route to the client, which is why it is possible to transport the purchase even to medium-sized regions and settlements.
• But not everything is without its downsides. The variability of the cost can seriously hit the customer's pocket, which is especially important when buying bulky goods. The larger and heavier it is, the greater the cost will be, because of which the buyer can seriously overpay. Sellers often recommend knowingly calculating their own financial capabilities so that there are no misunderstandings in the process of mutual cooperation. And this problem is the only drawback of the paid type of delivery from the Aliexpress website. As you can see, there are many more benefits.

So what to choose?

It is impossible to give a single piece of advice, but you can make a list of questions that will help you make the final choice in the direction of paid or free transportation:

• Do I need to receive the goods quickly? If yes, we turn to the help of courier services
• Are you afraid for the integrity of your own purchase? For additional security, it is better to pay for delivery.
• Does the product have a significant price? It will definitely come to you quickly and in complete safety with the help of a courier postal service.

The direct choice of a company is carried out solely on the basis of personal preferences, feedback from experienced customers, as well as the regional prevalence of the service, since not everyone can work specifically with your city.

Some 5-7 years ago, this issue did not cause so many difficulties - there were few ways to deliver goods from online stores - the unchanged Russian Post, a couple of transport companies and courier services. Now on Russian market there are more than a hundred firms that carry everything from postcards to cars. They promise to deliver the goods to the customer even on December 31st in the evening. Which of them delivers goods, and which is trouble for business, can be difficult to figure out. This article will help you.

There are only four main types for organizing delivery in an online store in Russia. It:

Delivery by Russian Post

Due to the speed of delivery, the Russian Post is called the "turtle", but its logo is still present in many online stores. Because it has low prices and delivers parcels even to villages with a population of 200 people, which means it remains the most popular way to deliver goods in Russia.

The disadvantage of this method is speed, but even here technology does not stand still - postal employees do a lot of things to automate processes and serve customers faster.

In June 2016, Russian Post developed a special service for delivery from online stores - https://otpravka.pochta.ru. While the service works only in Moscow. It allows:

Automate the preparation of documents for parcels.

Using your API (program code) to integrate services into your website.

On the site, show the buyer the current cost of postal delivery from the online store.

To start using the service, you need to register on the site and submit an application. After verification, the service will be connected to your store. You will not need to fill out stacks of supporting documents at the post office. All that is needed is to print the completed form, stick it on the parcel and take it to the office. In addition, the site has a function to call a courier online, so you don’t have to leave the office at all and keep busy.

Pickup delivery

The method of delivery of goods by self-delivery is good because the buyer does not need to wait for couriers, who often do not arrive at the time agreed upon.

There are two ways to organize pickup delivery:

Issue goods in your warehouse or office;

Use the pickup point of one of the delivery services or TC (transport company). The cost of one parcel in such companies varies from 50 to 100 rubles.

How to organize self-delivery for an online store on your own:step by step algorithm

Pickup from your office is suitable if you sell goods that need to be tested before buying - clothes, shoes, household appliances.

Step 1 - choose a room. Choose a warehouse or office in the central part of the city, in a walk-through place, for example, in a shopping center, so that it is convenient for customers to pick up goods. For starters, a room of 20-30 is enough for you. square meters.

Step 2 - set up a pickup point. For this, 30 thousand rubles is enough. You will spend them on a computer with the Internet, a cash register, shelves for storing goods, furniture for an employee, a sign at the entrance.

Step 3 - make a showcase with goods. If you have organized delivery from an online store through your pickup point, offer accessories for the goods and thereby increase the average bill.

According to statistics, self-pickup delivery is chosen when buying inexpensive goods, when it makes no sense to pay for courier delivery. So that your profit does not fall, offer something else to the main product. To do this, install a showcase with accessories in the office.

Step 4 - Hire an honest employee. For the issuance of goods, hire a person with good performance. The fact is that the salary of the operator for issuing orders usually does not exceed 30 thousand rubles, even for major cities. Therefore, if an employee turns out to be dishonest, he will be tempted to steal goods that are worth more than his salary.

Step 5 - Claim your own pickup point. Write about it on the website, on advertising booklets, on business cards. On the site, explain to customers what self-delivery of goods in an online store means and what are its advantages. Take photos of the signage and display case with goods that you can buy on the spot. This will increase customer confidence and set you apart from your competitors.

Understanding what self-pickup in an online store is and what its “pitfalls” are comes with experience. Thus, store owners note that when choosing this type of delivery, many buyers do not pick up the goods.

If you have your own pickup point, organize a system for calling customers or sending SMS with a reminder that you need to pick up an order. If you are using a pickup service from a third party delivery service, make sure they notify the customer themselves.

Courier delivery

How courier delivery is carried out in online stores today is known to almost all residents of large cities who have ever bought something via the Internet. By choosing this method, you save the buyer's time, because the courier comes to the client's home or work, having previously agreed on the time of the visit.

In addition, almost all types of courier delivery provide for testing the goods before payment - trying on clothes, checking the operation of equipment, etc.

An online store can carry out courier delivery in two ways: hire your own courier or use the services of a courier service.

Advantages of your courier delivery

1. The method of delivery of goods from the online store by your courier is more flexible compared to the services of third-party courier services. The courier adapts to your customer, and not to the schedule of the company where he works. If necessary, he will deliver the goods to working time or change the route to pick up an order that you received at 19.00, but want to deliver to the client on the same day.

2. If the client transfers payment for the order through a courier, then you receive the money immediately, and do not wait a few days for the courier company to transfer it to you.

3. By hiring your own courier, you work with one trusted person. If you find “your” employee and work together, you don’t have to worry about the safety of the parcels and delivery times. When contacting a courier service, couriers may change, and with them the attitude to work will change, which depends on the individual.

4. Your courier knows your product well, unlike the courier service employee. At the very least, you can train him so that he can answer simple customer questions and help him understand the product. He is the face of your store, your advertising and your additional sales tool.

It is worth thinking about how to organize your delivery service when you are able to support it and when you have a flow of orders from 5-10 per day. It is better for aspiring entrepreneurs to outsource this process.

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Advantages of a courier company for an online store

1. You pay for the services of a courier only when it is needed, and do not keep a person on staff who leaves for orders from time to time.

2. Organization of delivery from the online store to other cities is possible only with the help of courier services. They have enough resources to quickly and inexpensively transport your product to another region.

3. It is easier to cope with peak loads, for example, before the New Year. Courier companies usually have a large staff and you can use these additional resources if necessary.

4. If the parcel is lost or damaged due to the fault of the courier, the courier service is responsible for this. If the goods are damaged due to the fault of your courier, you will most likely incur losses.

5. Express delivery can be ordered from a courier company if the client, for example, needs to receive the goods in two hours. If you have one full-time courier who is currently busy with other orders, you will not be able to provide such a service.

6. You can read about how courier delivery is outsourced in reviews, there are a lot of them on the Internet. From the reviews it is easy to determine the strengths and weak sides companies, and then choose the one that suits you. When organizing your delivery service, you do not know what kind of difficulties you will encounter.

The cost of a courier delivery service in the city is 200-250 rubles per parcel. Speed ​​- from several hours to several days. As a rule, courier services have different rates - the more deliveries you make, the cheaper each of them is.

The organization of a delivery service for an online store necessarily implies delivery by courier, regardless of the region in which you are located and what you are selling.

Delivery by transport companies

The services of transport companies for online stores are relevant when you need to send goods to another city. This is convenient for bulky and expensive goods if you do not trust the Russian Post to transport them. The essence of this method is as follows:

The buyer makes an advance payment for the goods.

You send the goods to the warehouse of the transport company or order courier delivery to the door (it depends on the wishes of the client).

The recipient picks up the goods and, if necessary, pays the rest of the payment.

If you choose which is better, the post office or the transport company, then the second option has more advantages: the speed is higher, the attitude towards parcels is more careful, there are more conveniences for the recipient and the sender. However, transport companies have higher prices and branches of the shopping center you have chosen will not be in all cities.

So, how to arrange delivery and how to send goods from the online store? A self-respecting store implements several ways to deliver goods:

By courier - for those who need it faster and who are nearby.

Pickup - for those who do not want to overpay and buy goods for a small amount.

By Russian Post - to places where couriers do not work.

Transport company - for those who are not satisfied with the terms of mail.

To make it easier for you to choose the best delivery methods for Russia and the CIS, we have prepared a selection of 15 delivery services with reviews and descriptions.

Delivery options and delivery services in Russia and CIS

http://boxberry.ru is the market leader with offices in 333 Russian cities. More than one and a half thousand online stores use the services of the company for the delivery of goods "Boxberry".

The store owner needs to register on the site and send orders for delivery through Personal Area. Each client is provided with a personal manager. You can bring orders to the Boxberry warehouse or call a courier who will pick up the goods. The advantage of this method of delivery of goods is the ability to track the location of the parcel on the site and an online calculator with a cost calculation.

Review of Boxberry on the Internet

http://www.edostavka.ru is one of best services delivery of goods from online stores, known as CDEK, has been on the market since 2000. There are 450 distribution points in 90 cities of Russia. CDEK transports goods from abroad, including from China, offers an express delivery service on the same day.

For owners of online stores who have concluded an agreement, CDEK gives discounts from 3 to 10%, prints invoices, calls recipients to clarify the delivery time, works on weekends and after 18.00 and provides many other additional services.

Review of CDEK on the Internet

http://www.shop-logistics.ru - "Shop-Logistics" delivery service organizes delivery for online stores in 5,000 cities of Russia. According to the administration, 95% of parcels are delivered without problems. Cash on delivery payments from buyers are transferred in 1-3 days.

You can install an online calculator from Shop-logistics on your website. With it, users will calculate the exact price themselves. Shipping cost - from 50 rubles per parcel. Most of the points of issue of orders are equipped with fitting rooms for those who buy clothes.

Review of Shop-logistics on the Internet

http://www.topdelivery.ru is a Russian mail and parcel delivery network. Delivery is carried out by courier or to the point of self-delivery. Terms for Moscow and St. Petersburg - 1 day. "Top-Delivery" works in 1800 settlements Russia, has more than 200 pickup points.

According to the employees, the Topdelivery company copes even with the New Year's peak of work. Calls recipients and sends them messages, makes it possible to make a partial refund, allows you to test the product for 15 minutes before paying.

Review of Topdelivery on the Internet

http://post.reworker.ru - the Reworker company is engaged not only in the delivery of goods for online stores. It also provides services for order processing, storage, and labeling of parcels. Works with the Russian Post and the most common courier services - Boxberry, CDEK, DPD and others. All you need is to conclude an agreement, connect the system to your store and leave applications. Couriers will pick up the goods from you and ship the same day via desired service delivery.

The cost of delivery from online stores to Reworker is from 24 rubles. Sends goods from Moscow and St. Petersburg. Simplifies hard work with the Russian Post - prepares and packs parcels, takes care of paperwork, provides a minimum commission when sending cash on delivery from a client.

Review of Reworker on the Internet

http://getparcel.ru is a reactive delivery service to online stores (as they call themselves), which delivers goods within the Moscow Ring Road in three hours. Unfortunately, they do not go further than the Moscow Ring Road. Delivery service "GetParcel" cooperates with forty partners or 1600 couriers in Moscow. couriers pass special education, each has a cash register and a terminal for card payments.

The Getparcel service has its own API for installing a widget on the site if you have a large online store, and a Personal Account for sending orders if sales volumes are still small.

http://allegro-plus.rf is a courier service that specializes in the delivery of correspondence and parcels in Moscow. It also works with online stores, offers discounts to regular customers. "Allegro-Plus" picks up shipments from your warehouse for free, packs the parcels and calls the recipients to coordinate the delivery time with them.

The Allegro-plus.rf courier service concludes an agreement with online stores. Each client is assigned a manager who will tell you how to organize delivery to the buyer through the Personal Account, how to print accompanying documents and maintain your address book.

Review of Allegro-plus on the Internet

http://www.latella-post.ru - a courier service founded in 2007, delivers goods from online stores in Moscow, Russia and abroad. The Latella delivery service has 90 branches in Russia, as well as representative offices in Ukraine, Belarus, Kazakhstan, and Kyrgyzstan.

The service has a fleet of 50 vehicles at its disposal, and it books about 3,000 flights per month for the delivery of goods. Among the shortcomings of the Latella delivery service is the work of couriers only on weekdays and during working hours from 9 to 18.

http://www.doklienta.ru is a transport company that works with cash on delivery. TC "Doclienta" delivers goods weighing up to 10 tons, picks up goods from the supplier, transfers cash on delivery, allows you to try on clothes, assemble furniture and check household appliances before paying.

The terms of delivery of goods from the online store are clearly shown, there is an online calculator for calculating the cost of delivery in Moscow, to any city in Russia or the CIS. The prices of the Doklienta.ru company depend on the number of deliveries per month and the weight of the parcel. On average, the delivery of one parcel up to a kilogram costs 25 rubles /

Review of Doklienta on the Internet

http://courier-fakel.ru - Fakel courier service has been operating since 2011, delivering goods in Moscow and Russia. Delivery by courier to your home or to a self-delivery service in Moscow is possible. Works without delay - undertakes to return the cost of delivery if the courier is more than an hour late.

Fakel allocates a personal manager to each online store, returns money from cash on delivery within three days, can store your goods in its warehouse, and allows you to monitor the status of your order online.

https://www.hermesrussia.ru - the company for the delivery of goods from the Hermes online store has been on the market for over forty years. Offers delivery across Russia with German precision. The head office of the company is located in Hamburg. In Russia, there are about 600 distribution points in 155 cities.

The Hermes delivery service notifies recipients of the arrival of the goods by phone or SMS, arranges insurance for all goods, and coordinates the express return of goods back to the online store. Estimated delivery time in Moscow and the region - 1-2 days.

Review of Hermesrussia on the Internet

http://www.dimex.ws - delivery service for online stores, operating since 1998. Delivers cargo to more than 9,000 cities in Russia and the CIS. There is the option of delivery of goods the next morning (express) and delivery of groupage cargo, as well as packaging of goods with several degrees of protection.

Courier service "Dymex" provides additional services: delivery after business hours, change of address of the recipient, delivery with an inventory of attachments, declared value, delivery by a certain time.

http://www.ecp-logistic.ru is a courier delivery method via Russian Post or own pickup points. "ECP-Logistic" operates in Moscow and regions. They pick up shipments from your warehouse for free, change the address or full name of the recipient for free, help install their API in the online store, provide a Personal Account with everything you need.

The delivery service "ESP-Logistic" gives a 10% discount on delivery from online stores in the first month of service, does not increase the price of services if you need to deliver the goods on the weekend. The maximum weight of the shipment is 15 kg.

Review of Ecp-logistic on the Internet

http://index-express.ru - professional delivery of goods and correspondence. For online stores, IndexExpress offers the organization of delivery of goods to self-delivery points in Moscow (9 pickup points) and St. Petersburg (24 pickup points). On request, he can pick up the goods from your supplier and store it in his warehouse.

Courier service "Index-express" sends messages to recipients at all stages of delivery. Offers a convenient tariff with a fixed cost of 250 rubles, regardless of the number of deliveries.

http://cse.ru - the transport company "CourierService Express" started its work in 1997. Today, more than 150 branches of the courier service operate throughout Russia. There are more than 170 people in the state.

For online stores, KSE offers convenient delivery options in Russia, storage and packaging of goods, well-established customer service and 10,000 square meters of warehouse space.

How to organize delivery in an online store - tips

1. If the average amount of a check in your store is 1000 rubles, be sure to make the delivery self-delivery. The client is unlikely to want to pay another 250-300 for delivery by courier at a price of 1000 rubles.

2. When concluding a contract for courier or transport services for an online store, read it carefully. What will happen if the courier loses the package or does not meet the deadline, whether the manager calls the recipients or sends them an SMS, when he transfers money for the goods to you, what if the buyer does not pick up the order - these and other conditions should be clearly spelled out.

3. Make the store available for express delivery on the same day or within a few hours. According to the survey, 36% of potential buyers do not place an order due to long delivery times. Don't lose these customers.

4. Basically, customers are ready to pick up orders in the evening, after work. Peak time - 19.00-22.00. Keep this in mind when planning your courier or pickup schedule.

Choice of the best delivery companies: check list

Experienced online store owners advise choosing a courier service that:

It has many branches in Moscow and St. Petersburg. According to statistics, 70-90% of buyers of online stores are Muscovites and residents of the northern capital.

Withstands peak New Year load. Many companies disrupt the delivery of goods from an online store on holidays and deal a blow to the profits and reputation of the owners.

Can pick up parcels after 19.00, and not in the middle of the working day. This is convenient for you and is necessary so that you can give the courier all the orders that have accumulated during the day.

It has its own API (code for posting on the site) so that you manage the organization of the delivery of the online store from the admin panel. This is especially true for large trading platforms.

Free returns of parcels that the buyer did not pick up. Not later than one week and indicating the reason for the return.

When choosing a courier service, of course, you need to focus on reviews. But do not be surprised if you see a lot of negative reviews for the best delivery services for online stores in Russia. Remember that good things are rarely written about, because it goes without saying. But about the unsuccessful experience of cooperation they talk willingly and through all channels.

Fast delivery and happy customers!

It is not enough to bring a buyer who has placed an order in your online store. It is also necessary to deliver the order to the consumer within the agreed time frame. Studies have shown that punctuality in terms of delivery of orders greatly affects the final loyalty of the buyer to the online store.

Today we will consider the main and most popular types of delivery of orders to your customers, their detailed graphic schemes. At the end of the article, we will comparison table delivery types.

A significant disadvantage of self-delivery is that the percentage of orders that have not been redeemed is higher compared to the courier. Therefore, after a few days after confirming the order, you should remind the buyer that he is waiting for the order. Then the buyer will either come and pick it up, or completely refuse.

Results:

Speed: Low speed due to the fact that buyers often do not immediately come for a placed order, but within a few days.
Price: For you, self-pickup may not cost anything at all if this is your office. If you use the services of third-party pickup centers, then on average, issuing one order costs 40-90 rubles, depending on the center.
Reliability: Of course, if self-delivery is in your office, then you are responsible for it. Third-party pickup centers are also responsible for the order transferred according to the documents, do not forget to read the contract.

See the list of companies that have pickup points.

Russian Post / EMS in the online store.

It's no secret that cash on delivery in the online store one of the most popular types of delivery in Russia. First of all, because the Russian Post has the largest coverage of the territory, and secondly, because about Most potential buyers do not live in big cities.

The delivery procedure is as follows:

1. Product packaging;
2. Sending an order through the Russian Post office (or through sorting centers);
3. The order goes to the recipient, we wait until it arrives at his department;
4. As soon as he enters there, we notify him about it;
5. The customer redeems the order and we are waiting for the receipt of money

The main disadvantages of cash on delivery delivery. Before you open delivery throughout Russia, think about the following:

• The average delivery time in Russia is 10 days;
• If you send only prepaid, then you cut off those who cannot make you an advance payment;
• And if you send cash on delivery, there is a certain risk of freezing working capital at the time of delivery;
• It will also take a lot of work to prevent cases where the order is not picked up. In this case, you spend 10 days on delivery, a month is given for the order to be picked up, and if it is not picked up, then another 10 days to return the goods. Do not forget that in this case you pay both the delivery there and back to you.
• There may be additional costs for communication with buyers from the regions. By the way, we wrote about how to save on this in an article about choosing a phone for an online store.

But still, even with all the above disadvantages, working with the entire Russian audience gives its advantages. From the moment this type of delivery is opened, there may be complications associated with the fact that you will have part of the money in the form of orders traveling around Russia, but over time (when buyers begin to buy orders), the situation will stabilize. And the audience of potential customers is very large.

The following tips can help you reduce the number of non-collections:

• Notify customers that the goods have been shipped;
• Also notify them when the order has arrived at THEIR post office;
• Always confirm orders to the regions by phone.

Results:

Speed: Depending on the region, you can see the delivery deadlines on the Russian Post website. We recommend sending by First Class, this greatly reduces the delivery time.
Price A: The shipping cost is fixed and depends on the region you send the package to. More detailed cost calculation. We recommend first class.
Reliability: Statistics show that the Russian Post, for all its attitude to parcels, rarely delivers to the final destination. But deadlines may be violated and appearance packaging. The product may also be damaged. Buyers should be warned that it is not worth redeeming the package if the packaging is significantly damaged.

By the way, it is much more convenient to send parcels through branches that do not work with individuals, but only with legal entities or individual entrepreneurs. We will tell you more about this.

Transport companies.

Most unclaimed delivery service for online store.

We are talking about delivery using companies such as Business Lines, PEK, etc. The advantage of these companies is faster delivery compared to the Russian Post and a large number of offices throughout Russia (more than 1000 cities).

The scheme shown above is close to the scheme of working with the Russian Post.

This type of delivery is best suited for:

• Delivery of oversized cargo;
• Fast delivery to cities where the buyer can independently pick up the order from the warehouse of the transport company;

The buyer places an order, prepays for it, and after that you send it to his city. Compared to the Russian Post, this type of delivery has a smaller coverage (large and medium cities), but faster delivery, which is especially important for remote regions.

Some transport companies offer the possibility of paying for the goods upon receipt, but we recommend using prepayment systems.

Examples of transport companies:

Results:

Speed: More high speed compared to the Russian Post, but less coverage.
Price: The cost of sending is comparable to the cost of sending through the Russian Post. It is much more profitable to send overall cargoes by transport companies.
Reliability: Reliability is higher than that of the Russian Post due to shorter delivery times and more careful attitude to shipments (although this is subjective).

A list of transport companies with reviews can be found.

What to choose as a result of delivery for online stores?

Today we reviewed courier delivery, pickup, Russian Post and transport companies. Now let's compare them by characteristics:

Speed:

Yes, as we have already noted, courier delivery is the most fast way deliver the order to the end customer. But the Russian Post has the maximum coverage in Russia.