Anything that makes our life easier. Increasing confectionery sales

We have repeatedly touched on business ideas in the field of confectionery, and today we will talk about another one. Why are they so popular? Almost everyone loves sweets, and tea without candy or gingerbread is not the same. It is the high demand that allows entrepreneurs to earn decently on the sale of sweet products. In today's article, we will talk about how to open a candy business in your city and look at the main pitfalls of this niche.

Business Format

Retail sweets can be realized in three main ways. Which one to choose is up to you, we will give our recommendations, but you will already act on your own, especially if the budget allows.

1. This is a candy trade in the market with a wide selection of goods. The most promising topic for beginners, and investments in the business will recoup much faster, plus, the initial capital can be much lower, since you will not have to pay huge amounts for renting the premises. In the market, you rent a kiosk, a tent, or a counter in a pavilion, and for a small amount you will pay for the rent of this place.

2. This is a rental of a full-fledged store in which you can place the entire assortment and produce the stylistic design you need. This business option is already more expensive and there are already certain requirements for the store where you trade. Firstly, these are permissions, we will talk about them below, and secondly, this is the size of the room, it is desirable that it be from 15 sq.m. Since you have to place on the shelves great amount candy crates, then it will be inconvenient for you to work in a smaller room. Another unspoken requirement is the favorable location of the outlet. It should be a passable place, as an option a large shopping center or a room near the market. It will depend on this factor whether your trade will go or not.

3. Candy street vendor. This is the format of a kiosk in the malls near the metro or other stops public transport. Storefronts and signs are placed outside. The place should be accessible, especially near universities in big cities.

All formats of this business work successfully, you can choose one of them and start your own business.

Trade equipment

It is quite convenient to trade sweets, since from the equipment you will need racks, often wooden or glass. Next, several counters with a glass showcase, a cash register, and, of course, scales. This is the main thing you need to open a store.

From additional devices: bags (paper and polyethylene), gift wrapping, disposable gloves.

Also, do not forget about the organization of the workplace for the seller.

Candy trade rules

To open a candy store + from scratch, you will need to complete all permits and documents.

Required documents:

  • you must be registered as an individual entrepreneur;
  • specify OKVED for candy trade. For Russia - 52.24.2 - Retail sale of confectionery and 52.24.22 - Retail sale of sugary confectionery products, including chocolate. For Ukraine - 46.36 Wholesale trade in sugar, chocolate and confectionery.
  • obtain permission from the SES and the fire inspectorate.
  • have on hand all certificates for the quality of products sold in your store.
  • arrange a corner of the buyer.

Product range and suppliers

Before opening a candy and cookie store, you will need to analyze the assortment and create a complete price list for the products you plan to sell, after which you can search for suppliers. Here is the main list of products that are sold in such outlets.

  • caramel, lollipops;
  • dragee, iris;
  • candies glazed and not glazed;
  • roasting;
  • jelly;
  • souffle;
  • with fruits and nuts;
  • bars;
  • waffle;
  • marmalade;
  • waffles, gingerbread, cookies, puffs, muffins, rolls and more.

In fact, the assortment of the candy store is very extensive and, if desired, it can be constantly expanded with additional product positions, including various pastries.

Now let's talk about where it is profitable to buy sweets for trade. First, these are wholesale markets. There, as a rule, you will find a wide range of products from various manufacturers. If you work with wholesalers, you can get good discounts on goods. Secondly, these are sales representatives of confectionery companies who bring products directly to your store. Often they also offer good prices, but the bottom line is that they represent a single manufacturing company. You can combine these two methods and work out the perfect format for your business.

How much money do you need to invest at the start?

Start small and then expand your business. If you answer the question - is it expensive to open small shop+ with sweets? It can be said that even with minimal capital, you can start. Below we describe the approximate investment for this type of store. Of course, if you have a solid start-up capital, then you can immediately invest a large amount.

  • Room rental - $250 - $300
  • Taxes - $150
  • Salary to the seller - $ 200
  • Initial purchase of goods - $4000 - $5000
  • Purchase of equipment - $1000 - $1800
  • Signboard, price tags and other advertising paraphernalia - $150
  • Transport costs - $60.

What income can you expect?

You can already calculate the approximate income in more detail by drawing up a business plan for a store selling sweets and cookies, but we will only show you the main markup on the goods. Since this is a business idea, and not a ready-made implementation solution, this figure will be enough to assess the prospects.

The average markup on sweets is 20% - 40%.

Conclusions. This candy business is great for both big cities as well as for the little ones settlements. This product is in constant demand and can be an excellent niche for a novice businessman. We advise you to open either a retail outlet in the market, or a small store or department with its subsequent development.

What do you think about this? Looking forward to your thoughts in the comments.

In this material:

A business plan for a candy store is a clear, well-thought-out and well-written document that calculates expenses and incomes, takes into account risks and provides for business development in case of force majeure.

According to statistics, the most common present is sweets. Previously, a chocolate bar opened the doors of reception rooms and helped to thank the doctor, hairdresser, and educator. Today, you can find the most unusual desserts on sale - personalized chocolate, sweets with different flavors (almost like Betty Botts dragees), chocolate and marmalade figurines, cakes, cookies. The candy store is a tasty and profitable business that certainly has the right to exist.

The relevance of the business of selling sweets and sweets

There can be no tea drinking without sweets, they don’t go to visit without them, sweets are not only sweet, but also a cure for mental anguish. Despite the constant moaning about the lack of money, compatriots love and know how to relax, so the demand for sweet goods is guaranteed. The country is eating off for decades of shortages, buyers in the store are guaranteed to be not only on the eve of the holidays.

The candy trade has many undeniable advantages: the goods do not deteriorate for a long time (shelf life is up to 12 months), refrigerators or freezers are not needed, a large room is not needed for a store, which means that the rent will be minimal.

What are the best candies to sell?

When planning a business, you can follow one of the beaten paths:

  1. Find an opportunity to buy very cheap sweets and sell them not very expensive. The price becomes a trade-forming factor; there will always be buyers for a cheap product, not even of the highest quality. The main disadvantage is the suppliers.
  2. Conclude agreements with various suppliers and purchase sweets in small quantities, but in a wide range.
  3. If quality becomes the main factor, then the contract is concluded with a specific manufacturer whose reputation is beyond doubt. In this case, the easiest way to work on a franchise. The manufacturer's price will be significantly lower than for other individual entrepreneurs, you can save on advertising, and if the plant is located nearby (or there is a sales office in the city), then there is no need for a warehouse.

approximate list of confectionery products

Market, competition and risk analysis

To assess the prospects of opening and operating a candy store, you should find out:

  • how many "native" suppliers (manufacturers) are in close proximity and are ready to cooperate;
  • how many shops and shops of sweets work in the village;
  • what is the range of goods;
  • what sweets are most in demand among buyers;
  • How can you attract, surprise customers.

Business includes certain risks, but if you approach everything wisely, then they can be minimized:

  • bad store location
  • purchase of low-quality, unclaimed goods;
  • increase in the cost of products in the purchase;
  • damage to goods.

The prevention of any type of risk will be discussed below.

How to open a candy store from scratch

Registration of the type of activity, documents

To open a candy store, it is enough to register an IP. You will need:

  • application to the tax office for the assignment of a TIN;
  • an application to the local municipality for registration of an individual entrepreneur;
  • copy of the passport;
  • receipt for payment of state duty.

UTII is preferred as a taxation system.

OKVED codes:

  • 52.24.22 - retail sale of sugary confectionery products, including chocolate;
  • 52.11 - retail trade in non-specialized stores, mainly food products, including drinks, and tobacco products.

Important! The presence of a terminal for paying by card will significantly increase the influx of customers.

Premises search and location requirements

A confectionery shop does not need a large area, 20 m 2 will be enough.

The room must meet sanitary and hygienic standards, have connected communications - electricity, ventilation, be equipped with an alarm system and an emergency fire extinguishing system.

Regarding the location - it is important:

  • high traffic (market, shopping center, train station, public transport stops, recreation parks, sleeping areas);
  • a minimum of competitors in the immediate vicinity (practice shows that a suitable assortment and a friendly attitude towards customers can even compensate for the presence of direct competitors).

Search for suppliers of sweets

Working directly with the manufacturer reduces the cost of paying for third-party services and allows you to control the quality and not doubt the timing. If the manufacturing plant is located nearby, then questions about the purchase of goods are removed automatically.

The situation is even simpler in the case of acquiring a franchise: delivery is free of charge, at the lowest prices and within the stated time on the first request.

A large manufacturer will offer a wide range of sweets and other sweets, in this case it is very rare to have to look for alternatives.

It should be remembered that when buying a franchise, the owner regulates pricing by setting a minimum.

Formation of the product range

The formation of the assortment must be approached with all responsibility. It is optimal to purchase sweets in different price segments, offering customers several types at approximately the same price.

In order not to waste time and make the task easier for clients, it is worth spending some time and a certain amount to make trading visual. For each type of sweets, you need to take 3 photos: in a wrapper, without a wrapper and in a section; order or independently make small plates with a photo and a description of the composition of sweets. Thus, buyers will be able to navigate on their own and will not waste the seller’s time, create a queue and slow down the process.

The assortment should include sweets from the most accessible, cheap, to elite, about 200-250 items.

Purchase of commercial equipment

To open a store, a minimum of equipment is required - racks or shelves, glass showcases to place goods on display for customers. It is important to lay out the entire assortment on the shelves. What configuration and size the racks will be depends on the desire / imagination of the owner, as well as the size of the room.

Tip: order equipment by individual project in a reliable company, clearly stipulate in the contract the terms of production and options for compensation for losses in case of violation of the contract. This option may cost more, but it will be exactly what you need.

Staff

At first, it is strongly recommended to conduct business on your own. It is permissible to involve close (very interested) relatives, but no more. The image of the store depends on the relationship of the seller to the buyers (not a single employee can work like the one who invested his own money), you can control costs and income only with direct participation. The only hired worker possible at this stage is a cleaner who comes for several hours, for example, and even then, if the area of ​​\u200b\u200bthe store is really large.

Opening a store will take all the time and effort, pushing into the background all other affairs and concerns, but the end justifies the means.

Advertising campaign

  1. Buying a franchise removes all questions from the very beginning: the owners provide a brand book with clearly defined requirements, it remains only to find worthy performers.
  2. Self-promotion at the initial stage requires the manufacture of a sign, a plate with an operating mode and a stand for buyers.

If you wish and have money, you can order leaflets at the printing house (spread them according to mailboxes nearby houses), arrange a tasting and treat passers-by, attracting them to the store.

It is worth talking about your business in city groups social networks, you can start the video on the radio or on TV, advertise on the light screen.

The financial component of the business

Investments in the opening of a candy and sweets shop

At the start, investments consist of:

  • rent for 3 months - 90 thousand rubles;
  • purchase of equipment - 70 thousand rubles;
  • advertising expenses - 70 thousand rubles;
  • initial purchase of goods - 75 thousand rubles.

Current expenses

  • rent - 30 thousand rubles;
  • utility bills - 5 thousand rubles;
  • wage, taxes, deductions - 20 thousand rubles;
  • replenishment of the assortment - 80 thousand rubles.

Sales revenue and profit calculation

The margin on the goods is about 140-150%. Thus, the net profit in 3-4 months after the start will be about 70-80 thousand rubles a month.

Business Profitability

A trading margin of 100% guarantees payback in 3-4 months and further business development.

The candy business is not easy, but interesting and profitable. It is very important to calculate everything on paper. First you need to be confident in the supply, negotiate and resolve all issues with franchising, see the premises and “equip” it theoretically, calculate the options for obtaining money, and only after that deal with the legal side of the issue.

Order a business plan

no matter Auto Bijouterie and accessories Hotels Children's franchises Home business Online stores IT and Internet Cafes and restaurants Inexpensive franchises Shoes Training and education Clothing Recreation and entertainment Catering Gifts Manufacturing Miscellaneous Retailing Sports, health and beauty Construction Home goods Health products Services for business (b2b) Public services Financial services

Investments: from 1,490,000 rubles.

Mobile cafes came to us from America. In the US and Europe, this segment began to grow rapidly since 2008 and has become one of the main market trends. Cafe on wheels "Confectioner Street" is the first federal franchise network in Russia, which is rapidly gaining momentum, which is understandable. After all, for such a cafe you don’t need to spend money on attracting…

Investments: Investments 6 500 000 - 10 000 000 ₽

The idea of ​​​​creating a wine bar with a quality assortment and pleasant prices was born by Evgenia Kachalova in 2013, after some time, which took the consciousness of a holistic concept, the search for a suitable place and team, the first Wine Bazaar appeared in Moscow! In May 2014, the Bazaar on Komsomolsky Prospekt opened its doors and immediately fell in love with the guest. Everyone came to…

Investments: Investments 2 700 000 - 3 500 000 ₽

We are a team of professionals with over 10 years of experience in the food market. During this time, we have implemented more than 40 regional and federal projects in 15 different concepts. In 2017, we launched the Bakery No. 21 project and now we manage a network of bakery cafes, which we want to expand, because we believe that our product is new level in the world…

Investments:

Franchise "Khomyak" is a network of cafes and a workshop for family holidays on a turnkey basis, and a cake-confectionery. We offer an alternative to relaxing "at the TV", boring children's shows with the same scenarios. For modern parents, we provide a quality service - organization family holiday on the high level and at reasonable prices. "Family" and "uniqueness" are hallmarks Hamster services. The café's menu includes…

Investments: Investments from 345,000 rubles.

Tops Cake Pops is a new trend in the confectionery market in Russia. We specialize in making cake pops - tiny cakes on sticks. Our biscuit desserts covered with excellent Belgian chocolate are prepared individually for each customer. This means that your name, wish or company logo can appear on the mini-cake. In addition, cake pops can take on almost any guise: ...

Investments: Investments 426,000 - 926,000 rubles.

Royal Forest is a team of young professionals that has been developing dynamically since 2010. We are direct suppliers of all raw materials used in the manufacture of our products, we are the owners of the production complex, i.е. minimized the risks of dependence on other market participants. For five years, we have been able to establish ourselves both in the capital market and beyond. Active…

Investments: Investments 8,000,000 - 10,000,000 rubles.

The Butcher Burger Bar burger project represents the LFR Family restaurant chain - a steadily, actively developing network that is in the service market Catering 10 years already. The company is represented by more than 30 restaurants: Pan-Asian restaurants "Sushimin", American diners New York, party-bar Mixtura Bar, night club The Top Club, Italian restaurant IL TEMPO, Coffee Cake chain, Georgian…

Investments: Investments 300,000 - 800,000 rubles.

Sea of ​​Tea is the first and largest network of specialized tea shops. "Sea of ​​Tea" is a retail direction of the Rubin Trading House, which has existed since 1993 and also carries out wholesale sales, in addition, Rubin Trade House is the exclusive distributor in Russia of such brands as Mabrok, Sheri, Quality" and many others. The basis of the “Sea of ​​Tea” assortment is made up of…

Investments: Investments from 400,000 rubles.

The AKKOND confectionery factory dates back to 1943, and today it is one of the largest and dynamically developing confectionery enterprises in Russia. The factory produces a wide range of exclusive and traditional confectionery products - more than 450 items, and annually updates its range, bringing unique and original products to the market. So, for example, the pride of the factory and its calling card are…

Investments: Investments 250,000 - 750,000 rubles.

"Sdobny Dom" - appeared in 2005 as a supplier of a new product for the Urals - frozen bakery semi-finished products for after-baking. Basically it's baking. high degree readiness, requiring defrosting and baking. With its help, you can open a bakery on a minimum area and at minimal cost. This technology came to our market from Europe and has a number of advantages…

Investments: from 400,000 rubles.

CJSC "Agro Invest", which manufactures products under the trademark "Tsar-Product", is one of the five largest food manufacturers in the Volga region. For many years successful work(The history of the Volgograd Meat Processing Plant dates back to 1898. TM "Tsar-Product", thanks to such qualities of its products as taste, naturalness and high quality, managed to earn the love and trust of customers. The guarantor of taste and…

Investments: from 500,000 rubles.

"Konfael" are original chocolate gifts made from high quality chocolate and natural ingredients without preservatives. The company "Konfael" began its work in the chocolate industry in 2001, becoming the first company to start producing sweets. self made and the production of exclusive, certified chocolate pictures, also usable. In addition, the company produces custom-made chocolate sculptures weighing…

How to open a candy store? What are the key nuances to keep in mind for aspiring entrepreneurs? What determines the profitability of the outlet and business prospects?

Sweet shop: nuances

How to open a store selling sweet products? By and large, this procedure is no different from the process of starting any other type of business in the field of food retail. The only one important nuance- storage conditions of goods.

Some types of sweets (chocolate or, for example, jam) may require the purchase of special types of refrigerators. Therefore, the business plan of a candy store in some cases should include an expense item for the purchase of special types of equipment for food storage.

People buy sweets, cakes and cookies to treat themselves or to create a positive atmosphere at the table at home. Therefore, a store that sells sweets should be in the spirit of positive emotions.

The effect can be achieved, for example, through a bright, positive interior with original drawings. Buying goodies at a point of sale that knows how to inspire a good mood, buyers remember such places well and come back here with joy.

Location Factor

It is very important to correctly locate the candy store. The business plan of this establishment should include a small analytical report on the area where the outlet will be located. Some marketers believe that a candy store is best opened near markets, amusement parks, shopping or entertainment centers. As an alternative - accommodation in an area built up with high-rise buildings of the "sleeping" type. In general, you need to open a store where there is a lot of customer traffic.

However, in addition to this rule, which is typical for most types of business, there is another factor that stands apart, and it is specific to the sale of sweets: the target audience of buyers must live in the area where the outlet is located. It is unlikely that high sales of cookies and sweets will be observed in the industrial districts of the city. In turn, areas where there are many schools, nightclubs, kindergartens are optimal for such a business.

scale factor

The business plan for a candy store will include such a parameter as the area of ​​\u200b\u200bthe store. There are several marketing strategies regarding it. Firstly, you can open a retail outlet of a small area and incur minimal costs for its maintenance.

In this case, the profit will be relatively small due to small sales volumes. Secondly, you can open a store with large resources in terms of area, with a varied assortment, and get a lot of revenue, however, the costs of maintaining such an outlet will be high.

The entrepreneur, therefore, will have to look for a "golden mean": either he has a large profit at rather big costs, or he has a modest profit at minimal costs. It is necessary to look at what the net “profit” will be in both cases and, based on this, select the optimal strategy. Some marketers believe that choosing the format of doing business on a large scale, that is, choosing option number two, is more likely to withstand the competition.

Recipes from the East

In some cases, a candy store may contain its own production of goods sold. In one of the rooms in this case there is a full-fledged confectionery shop. AT last years sweets of oriental origin are becoming popular in Russia. Take, for example, Turkish delight: this Turkic dish does not require scarce ingredients, and at the same time, many gourmets like it.

The production of most types of oriental sweets is a fairly simple process, since in the countries of origin of these dishes, recipes have existed for several centuries and have not changed with the advent of any technology.

Accordingly, you can cook them almost at home (and this is especially good for those entrepreneurs who have chosen strategy number one - work with a modest scale of the outlet). To prepare the same Turkish Delight, all you need is water, starch, sugar, as well as something for taste (jam, syrup or freshly squeezed juice), as an addition - nuts.

Starting a business

Having drawn up a business plan for a candy store, the entrepreneur proceeds to the stage of its practical implementation. There are several key points. First, it is the relationship with product suppliers. It is necessary to analyze how rational it will be for the business to choose a particular candy or confectionery factory.

Secondly, it is the inflationary component in relation to expenditures. We need to make sure that, say, the increase in rental prices either does not happen at all, or goes at a predictable pace. The same is true for staff salaries. In Russia, the level of remuneration of employees in the retail segment (in the same way as in the field of baking, confectionery) has not yet reached its ceiling, and it will inevitably increase over the course of several years.

Thirdly, it is necessary to optimize the process of reporting to the tax authorities and other government agencies so that paperwork does not interfere with the core business and does not take time. A business plan for a candy store often does not include these three factors, and the entrepreneur has to learn the nuances of work in the course of practice.

Before starting to think about equipping a candy store with products, every businessman has to visit government agencies that will give permission to open.

First you need to register with the tax authorities as an individual entrepreneur. To do this, you will need: an application in the form P21001, a check for payment of state duty, a copy of your passport.

Next, you will have to go to the sanitary and epidemiological service. In order for the SES to allow you to open a sweets shop, you will have to provide your products for tasting and prepare Required documents, where they will be described: the composition of the product, its origin, name. After the sanitary and epidemiological service makes its verdict, the future owner of the candy store will be awarded a certificate printed on blue paper that he is allowed to trade in the presented products.

Before you open a store, you need to recruit staff. Each entrepreneur can invite anyone to work, but the main thing is that this person has a sanitary book. In this case, too, there is a need for paperwork. To do everything according to the rules, you should send the employee for a medical examination. At whose expense it will be held - negotiated individually.

Back to index

Step two: strategizing

In order for the candy store to become popular, you will have to draw up a business plan. First you need to calculate the amount Money. The cost of premises for a candy store usually ranges from 10,000 to 50,000 per month. This number varies by region. If the business involves trading in perishable products, then it is worth buying refrigerators, otherwise the store will incur losses. The cost of equipment is quite high and reaches 300 thousand rubles (for a large city).

Also, the future store must have a starting number of products. Of course, you should not include in the business plan a large number of items of goods, but their number must be at least 75. This list should include sweets such as:

  • cakes - 10 types;
  • cakes - 15 types;
  • sweets - 25 types;
  • cookies - 15 types;
  • chocolate - 10 types.

This list is approximate, the store's stock should be replenished.

The business plan should include a way to attract customers. If you fill a candy store with an assortment that is already in other departments, then the business will burn out. Each entrepreneur needs to find a single product that will be located only in his outlet. For example, it can be chocolate from England or special, natural sugar-free caramel.

The business plan should contain the most important point - the expected profit and profitability. The main task any businessman is to obtain monetary gain. If an entrepreneur decides to open a candy store, then sales will only grow. In the 21st century, no person can live without sugar. Many compare sweets with vodka, and its sale, as you know, brings in a huge amount of money.

Having decided to open a business, and not knowing which field of activity to choose. It is worth considering the option of a confectionery pavilion. After all, the idea of ​​​​how to open your own candy store from scratch is a good option. Trade in sweets is a profitable business. This product is in constant demand.

How to open a candy store

What will it take to open a store selling sweets from scratch. It is worth looking into this in more detail.

Activity planning

Any business, including the sale of sweets and cookies, should start with market research and planning. Before you open your store, you should go through the outlets engaged in the same activity in order to get acquainted with the methods of decorating the premises, pricing policy, assortment of sweets and other products from competitors. You can talk with sellers to find out what products are popular. Such information will help to cope with the selection of a confectionery assortment from scratch.

The next stage is the establishment of a circle of potential consumers. Sell ​​exclusive luxury sweets (for wealthy clients) or sell sweets, cookies and other confectionery products at affordable prices. The second option is easier and less expensive. To open a business from scratch, you should find suppliers that manufacture high-quality inexpensive products.

Before the store is open, it is important to form an assortment of goods from scratch. The easiest way is to trade in a standard set of sweets and other sweets. In order for the confectionery business to develop successfully, it is better to choose products that compare favorably with their novelty from those sold by competitors. In standard stores selling sweets and other confectionery products, the assortment includes at least 80 types of goods (waffles, sweets, gingerbread, cookies, marshmallows, nuts, etc.). In addition, you can sell drinks and ice cream.

It is important, having compiled an assortment once, not to stop there. For the effective development of the confectionery business, it is necessary to regularly review the types of products sold. And change one type of product to another, depending on demand.

You need to think about where and how to open a candy store at no extra cost. In the case when the sweet business is focused on wealthy customers, preference should be given to prestigious areas of the city. For example, near offices. If it is supposed to serve ordinary citizens, then it is better to open a store close to markets, kindergartens, schools and pavilions with goods for children. You should not open a pastry shop next to other outlets selling similar products.

Before the store is opened, it will not hurt to draw up a business plan, taking into account the necessary investments in order to open a business from scratch. The cost of expenses is: the cost of renting premises, equipment for the store, goods; salaries for employees, advertising costs, funds needed for registration. And only after making the calculations, you can open a confectionery business.

Moving from planning to action

To open a store selling sweets, the best organizational form would be an individual entrepreneur. This will not require special licenses and permits. In addition, you need to ask about the requirements of Rospotrebnadzor, the Fire Service, SES and others. government organizations necessary to open such a store from scratch.

At this stage, you need to start looking for a room. Considering that a diverse range of candies and other sweet products will be sold, it is important to choose a size that will accommodate the goods. the best way. In other words, a candy store doesn't have to be tiny. Buyers should be able to view all products. The optimal size for a confectionery shop is an area of ​​​​at least 30 square meters. m. In addition, it is important to have plumbing, sewerage, electricity, ventilation and storage.

To open a store, expensive repairs are not needed. As a finish, paint the walls in a neutral color. When choosing materials for the floor, it is better to give preference to those that are easier to wet cleaning. Do not forget about high-quality lighting so that in the evening you can clearly see the goods sold in the store.

Before you open a candy store, you will need to purchase the necessary equipment:

  • showcases;
  • racks;
  • cash machine;
  • shelves;
  • air conditioner;
  • scales;
  • counter;
  • refrigerators for drinks;
  • freezers (when selling ice cream);
  • chairs.

Recruitment of staff in a store selling cookies and sweets is not a big problem. The main thing is that employees have a medical book.

Sellers must meet the following requirements: goodwill, attentiveness, people skills.

In addition, you will need a cleaner and a loader. You can't hire an accountant. You can do this work yourself or conclude an agreement with a private specialist.

Accounting for goods and promotion

Difficulties in taking into account the confectionery product arise due to its diversity, due to the difference in units of measurement (pieces, kg). To facilitate the task, programs are being released to automate the process. When the store is open, it is better to conduct weekly reconciliations, personally taking part in them. This will help to change the types of candies and other sweet products, depending on the demand for them.

In order for the confectionery business to quickly pay off, become profitable, it needs to be promoted. When selling sweets and cookies, it is better to target advertising to those living nearby. Preference should be given to leaflets, attractive design of shop windows and signs, bright billboards, booklets and business cards, the Internet. Discounts and promotions can help to attract customers.

Despite the fact that the confectionery business is a very troublesome business that requires financial investments, it is worth opening such a store. The funds invested in it will pay off in 9-10 months. The demand for such products will always be high. The owner of a confectionery shop will be provided with a stable income. Of course, when conducting proper planning and following the recommendations above.

How to open a trade in a confectionery store from scratch?

Trade in food products has always been profitable and popular. The sale of sweets and biscuits is no exception to the rule, and with the skillful organization of a business, it can bring good profits. You need to take into account some peculiar features of this enterprise in order to understand how to open your own candy store from scratch, providing a good income.

Registration and registration

Like many types entrepreneurial activity, the sale of sweets requires the execution of special documents. To legalize this business, you can register as individual entrepreneur or open a limited liability company. For inexperienced entrepreneurs, it will be easier and easier to issue an IP.

To open a store from scratch, you need to get a taxpayer certificate. You can use a single taxation system, but you can also choose a simplified one.

In addition, the fire inspectorate and Rospotrebnadzor will be sure to check the confectionery business before it starts working. For the audit to be successful, certain conditions must be met:

  • it is forbidden to bring water to the store, the building must have high-quality cold and hot water;
  • it is forbidden to supply products from the yard side;
  • a sewer and water supply system must be connected to the store;
  • the marking of knives and boards for cooking must correspond to the products intended for them;
  • it is important to comply with the standards of storage and warehousing of confectionery products, as well as their expiration dates;
  • All food must be certified and safe.

It is very important that all these requirements are met at all times.

Room selection

When considering how to establish a candy store, you must immediately decide on the premises in which it will be located. Usually they choose crowded places, with the greatest traffic. For example, near the market, shopping center or school. The main thing is that there is not a large complex with similar goods nearby. No store can withstand such competition. You can establish a point in a residential area where there is a shortage of this category of products.

The pricing policy of the confectionery is very important. If the products are expensive and designed for wealthy customers, then it is better to establish a store from scratch in the central part of the city, near the offices.

To open a shop with a small cafe, 80 m2 is enough. It is necessary to provide showcases, counters, a cash desk, as well as a warehouse. Repairs in it may be modest, but it is important that the inside of the pastry shop is always clean and tidy.

Product range

Before you open a confectionery business, you need to decide on reliable suppliers by concluding an agreement with them. It will be necessary to allocate about 500 thousand rubles per month for the purchase of sweets. Approximate range of confectionery products:

  • juices, coffee, tea;
  • ice cream;
  • several types of sweets and chocolate;
  • pies, pies, buns;
  • various cookies;
  • cakes, gingerbread, cakes;
  • mints and other confectionery products.

For starters, 70 items of goods will be enough. It is very important to regularly update the assortment of sweets, cookies and their quality. You can purchase a convenient program for accounting for products that are produced individually or by weight.

Additional terms

Staff

The number of employees serving the candy store will directly depend on its size.

Steps to Opening a Candy Store

The staff must necessarily include an accountant, sales manager, director, as well as working staff. All people should have sanitary books and undergo periodic medical examinations.

Equipment

Confectionery business from scratch involves the purchase of high-quality equipment. To set up a business, you will need an approximate set:

  • computers;
  • overalls for personnel;
  • counters, showcases, racks;
  • refrigerators;
  • furniture for shops and cafes;
  • crockery and other products.

To save money, many items can be rented.

Advertising

If you are thinking about how to establish a confectionery store and not lose investments, then be sure to include advertising costs in the business plan of the enterprise. You need to think through everything to the smallest detail: come up with a beautiful sign, advertise in the media, and also order printing products.

Profit assessment and profitability

The list of expenses includes the following items:

  • purchase or lease of a building in which the store will be located;
  • acquisition necessary equipment and other goods;
  • wages of working personnel;
  • purchase of confectionery products: sweets, cookies, chocolate;
  • advertising expenses;
  • paperwork and business registration.

To increase profits over time, you can open several outlets with confectionery products.

In order to establish a confectionery store from scratch, on average, it will cost about twenty thousand dollars. The profit will be about five thousand. Income is not too high, but stable and constant. Confectionery at all times are very popular.

Unfortunately, it is impossible to open such a business from scratch without difficulties. It requires large material investments and delivers a lot of trouble. Typically, financial expenses pay off in about ten months, subject to all necessary conditions: convenient location, variety of sweets, affordable prices for confectionery products and impeccable quality of goods.

The “sweet” business also provides other options: you can open a small department in a large supermarket or small stalls with ice cream, sweets, or make semi-finished products.

This business is not easy and it is undesirable to trust it to strangers. But in some cases, buying a ready-made business is more profitable than starting from scratch.

The business of selling sweets is very promising, especially when the entrepreneur offers customers fresh and high-quality goods, as well as a large assortment of sweets. Exist in confectionery business their subtleties and difficulties, as well as the prospects for this "sweet" business ...

How to start your business? Find a place in a shopping center or in an ordinary market, then buy or make your own shelves where boxes of sweets and scales will be placed. Then negotiate with wholesalers about taking the goods for sale - and that's it, you can earn.

By the end of the month, the goods and the rent of a trading place will pay off with a good profit. The main thing is to find a crowded place where you can win regular customers.

For those who like to try new things, show and offer new things, and for conservatives, always ask: “Are you as usual?”

Usually the difficulties are associated with pressure from tax office and administrative institutions. But the sweet will be enough for all relatives!

Selling sweets is a seasonal job, since in summer the income is usually minimal and there is practically no trade, there are few customers. Mostly in the summer they buy fruits and water. But on New Year's, spring holidays, at Easter, sweets are sold out quickly.

Business idea No. 947: how to make money selling sweets? Ideas for business here: money-job.ru

All people love sweets. And sometimes it happens that going for candy is the most enjoyable thing of the day.

Opening a shop selling sweets

By trading sweets, you can give joy to all your customers, and also make good money!

Profits in the candy business depend on various factors. Day of the week, the presence of a weekend or holiday (Saturday and Sunday are the days of the sweet tooth). Much depends on the seller, how he presents the goods to buyers. Weather also affect the number of customers.

Do not forget the main rule - the customer is always right. When buying, always take everything fresh, check and open the boxes. It is better to go for goods twice a day. Try to change the assortment of products at least occasionally. If you notice that the product has deteriorated a little, in no case do not give it for sale, throw it away immediately.

I wish you success in your "sweet" business, patience and more customers ...

We all love sweets, therefore, the idea of ​​​​opening a company that would sell sweets and other chocolate products is very profitable, at least there will always be potential customers. But, in every medal, as they say, there is back side, because such a business also has its own competition, and not everyone can handle such an idea. Let's look at where to start if the creation of such a company is the only and most suitable option for you. By the way, it is quite possible that you will not have enough money that you have prepared to start a business, fortunately, now there are many companies involved in loans. Take, for example, "Money Fanny" and IC "Swiss-Garant" signed an agreement that significantly increases the reliability when using the services of the aforementioned company, and this, in turn, allows you not to worry about guarantees, which ultimately helps start-up entrepreneurs a lot.

Where to get products?

As in any trading business, you need to have good suppliers who are able to provide a stock of products for trading. Also, such suppliers must meet two mandatory requirements: relatively low cost, as well as high quality. In addition, you need to decide what type of sweets you will work with, in total, the most popular ones can be distinguished, including:

  • Candies. In this case, chocolate, jelly, caramel and so on are meant;
  • Chocolates.

    Selling sweets as a business. How to open a candy store from scratch?

    This area includes not only bar chocolates, but also various bars;

  • Candies in boxes. Mostly this type of candy is purchased as a gift, so you need to make sure that your store has them in different price categories;
  • Bulk products. Perhaps the most popular type of sweet, because in this case the buyer can buy waffles, cakes, cookies, etc. in any volume;
  • Yoghurts, ice cream. Ice cream is most popular during the warm season, for this reason it is advisable to sell it only at this time as a way to generate additional income;
  • Beverages. Sweet drinks are also quite common in the respective stores, but most often they mean juices, sweet water, oxygen cocktails, fresh juices, etc.

Required equipment

Of course, the success of such a business depends not only on the quantity or quality of products, because all this must also be harmoniously located in the store, and if long-term storage is implied, then appropriate equipment cannot be dispensed with. In total, we can distinguish such devices that are almost mandatory in every candy store:

  • counters that have special compartments for products;
  • stands where, in fact, sweets will be located;
  • you will also need juicers for making fresh juices;
  • this list also includes equipment for the preparation of milk and oxygen cocktails;
  • if you are selling yogurt or ice cream, you will also need special refrigerators;
  • when trading by weight, you can not do without scales;
  • in conclusion, you need to purchase a cash register.

Results

To summarize such an enterprise, without any problems, the income from a small shop will exceed the costs. But in any case, you should follow certain rules advertising and marketing, without a knowledgeable executive a business will not be profitable.

How can you make money on sweets

They earn money at home in different ways: they do needlework, draw pictures, make soap, make sweets, baked goods and much more.

How to make money on sweets

Sweets are made not only on an industrial scale, but also at home. As a rule, preservatives and other additives are not added to them, because they are highly valued for their naturalness.