The secret husbands of famous socialites were declassified before the public. Personal life of Polina Kitsenko Eduard Vasilyevich Kitsenko biography

About sport

I have been in fitness since the age of 18. But the desire to try myself in amateur sports manifested itself only after meeting the right coach. A former skier, he offered outdoor training: running and cross-country skiing(fortunately, the ski-roller track in Odintsovo is not far from my house). I could never boast of perfect health, but as soon as I started exercising on fresh air, I forgot about the arthritis that always tormented me and a chronically sore throat.

My first serious start was the ski marathon in St. Moritz, where for some reason I dragged myself after only a month of training, knowing only the style of skiing. As someone who couldn't even walk six kilometers without getting short of breath, I traveled 42 kilometers and never stopped. That's what adrenaline and the will to win do!

I understand that people who follow me on Instagram think that sport is everything for me. In fact most I spend most of my time in the office, which I usually leave at 21:00. And I only go in for sports in the morning for two hours.

About the will to win

In amateur sports, only personal achievements. You don't need to compare yourself to others. Everyone has different possibilities: someone has a sports background, someone recovers better, sleeps more, and someone works hard and experiences more stress. When competing, it is important not to flirt, because our goal is not souvenir medals, but personal development and maintaining health and beauty.

About triathlon

The hardest part of triathlon for me is swimming in open water. You start in a crowd of people with whom you have a contact fight. You never know whether the current will be strong, whether the water will get into the glasses, what the headwind will be. And the wave can also hit in the face or someone can plant a heel in your nose.

During my first start at the competitions in Strogino ten years ago, I left the race. For me it was a terrible tragedy. Due to a sharp drop in air and water temperature, I started tachycardia (it was hot outside, and the water was very cold), I was sure that I would suffocate. Now I know how to deal with it, but then I had no idea. It was funny and touching when my husband and my friend Ksenia Sobchak came to cheer for me at nine in the morning. They unfolded a poster with the words “Polina is a champion!”, and already five minutes after the start, seeing that one of the “white caps” was delayed during the mass start and was not going to continue the competition, they rolled them up with the words: “It looks like this is our. We're turning." When I came out of the water, crying, the coach told me to get on the bike and continue the competition. This advice was very valuable, because I did not give up and reached the end.

The first triathlon was a personal challenge for me: at that time I swam the women's breaststroke with my head up, I didn't know how to ride a bike at all and I was just starting to run.

And the ultimate goal was to complete the Olympic distance: 1.5 km swimming, 40 km cycling and 10 km running. About three hours of continuous work. It took a year to prepare, and before that there was a real small mountain triathlon in Austria, which I completed completely. But all this was an eternity ago, when triathlon communities did not exist and people did not even know what the term “triathlon” meant.

About sports plans

To make it not boring to train, I make a sports schedule for the whole year. Triathlon in summer, cross-country skiing in winter. Now in my mind I'm already opening the ski season.

Most of my trips are a kind of "sports local history". By participating in competitions, I even discover familiar places from a new perspective. For example, in Paris I always run the annual half marathon in March, in October according to the We Run Paris plan. It's great when you go out to the Avenue Opera in the morning, run around the city that belongs only to you, fill with its energy, and then quickly change clothes in the hotel and start a full-time work day. For me, sport is like plugging a plug into the sky, so I recharge.

About sports in the family

In my family, sport is a kind of hygiene and an obligatory part of the day. With my husband and son, we regularly work out at home and on vacation, gradually involving our daughter in training. Lying aimlessly on the beach is not our thing.

I am against tanning, and because of frequent outdoor workouts, I already get a lot of photoload, so I hardly tan on vacation. 30 minutes is enough to equalize the result of cycling and regular jogging. Instead, the whole family swim, go on excursions or shopping, travel. In Tuscany, for example, we always ride road bikes. In the morning we drive 100 km on them, have lunch, take a guide or a car and travel around the cities. And, of course, we do not build our lives around breakfasts, lunches and dinners, although we also love tasty, but healthy food.

A day on vacation never starts with "Where are we going to have dinner?" We are simply not interested.

About #SlimBitchClub

The idea to create #SlimBitchClub (the hashtag is actually a joke) came up while relaxing on a yacht with a large group of friends. Well, what can you do there? Eat, sleep? I am not against such a rest, just like everyone else, sometimes I can lie on the sofa and even stretch my hand towards chips, which, thank God, can no longer be found where I am. But I need to push myself. And on the yacht, I went to train alone, and the girls wanted to join. We made the music louder and started pumping the buttocks and abs. And at some point I say to them: “Do you want to make a trip with a healthy bias?”

#SlimBitchClub is a story about how a group of friends decided to spend time together in a useful way, taking a break from household chores and work duties. When we get married and have children, an absolutely amazing truth is revealed: no matter how much we love our spouses and children, we can only have a good rest in the circle of friends. Therefore, everyone loves bachelorette parties so much, where you can either walk to the nines dressed up, or, conversely, not make up and wear trousers with stretched knees, paint your nails and wait for it to dry.

I just came up with a program to spend time both with feeling and with sense. We can also have time to swim, sunbathe, go shopping, visit museums together, but who prevents us from taking care of ourselves and eating right? All this is easier to do together, because in order to inspire others, you need to inspire yourself, and in order to inspire yourself, you need to be inspired by others.

About nutrition

I remember how ten years ago I showed Ksenia Sobchak a photograph of myself as a 16-year-old. She was terribly disappointed to see that my figure had not changed at all since that time. She thought that I made myself, made a jump over my head to become what I was not born to be.

In fact, I never had problems with the figure and I did not count calories. But I have some kind of shit-detector that stops me when I want to eat too much. Any food, even the most healthy, can be high in calories. Take at least salmon and avocado. The issue is always moderation.

For example, for breakfast and lunch, my menu always has slow carbohydrates that maintain normal blood sugar levels, which means that after three hours I will not fall for sweets. I try to get out of the office for lunch, I usually refuse dinner, last time having a snack at 17:00. The only exception is a trip to visit in the evening, where I eat what the owners of the house have prepared, because I respect their work. But at events, I would rather refuse food.

If you eat right five times a week, then because on the sixth or seventh day you had dinner somewhere or ate a ban, nothing will happen, you will not gain weight. Consistency wins in any matter.

I inherited the instinctive power system from my dad. He was always very slender and, without limiting himself in the choice of products, ate small portions when he wanted. But I also have breakdowns: I can sneak to the refrigerator in the evening for Greek yogurt, and in a fit of “sugar madness” I can eat five Korovka sweets or half a can of salted caramel. I'm not a robot, after all.

I do not limit my children in food, but I try to keep them at home healthy foods such as unleavened or whole grain bread. My son is a gourmet, but after seven he does not eat. AT recent times The husband began to refuse dinners. It's great that they came to this on their own, just watching how I eat and seeing the result.

About dieting

A strict diet is a pre-lost battle with your body. The human diet should consist of 50-60% carbohydrates, 25% proteins and 15% fats. If there is more protein in the body, problems with the liver and kidneys may begin. Everything must be in balance. This is a basic recommendation. World Organization health care, not just another newfangled approach.

I eat everything: white and red meat (I want the latter no more than once a month), fish, chicken. It is important to feel what food suits you and what does not. I stopped eating many foods, because after them it’s hard to train. I do not like pasta, flour, fruits, juices, I do not drink carbonated drinks. All my life I was indifferent to sweets, but now I fell in love with chocolate. But I will never eat dessert or fruit immediately after dinner - I can not stand this terrible state of satiety.

I tried different vitamins and supplements, but by trial and error I settled on spirulina and Omega-6. Every morning I drink six capsules of algae to get all the necessary trace elements.

About sports during pregnancy

Most of my second pregnancy came in the fall and winter. For the first 15 weeks, you can’t train, so my schedule was only walking. From the 15th week, I switched to FPP, but without the static load in the form of planks and push-ups, which increase intrauterine pressure. She also went swimming and cross-country skiing in the winter. Despite the fact that they are much safer than mountain ones, you are not immune from falling. Here it is important to have riding experience, balance and feel confident.

I refused to run: such a shock load is useless during pregnancy. Two weeks before the birth, she left for Munich and walked 10 km in the park every day.

The birth happened on Wednesday, and on Monday I was still walking my ten in the English Park. With this rhythm, I gained nine kilograms during pregnancy.

About nutrition during pregnancy

The biggest misconception is that during pregnancy you need to eat for two! We talked about this with Natalia Vodianova (she gave birth a month later than me). Already in position, I asked her how to keep fit during and after pregnancy, to which she said: “You understand, in fact, a child in the womb needs 40 g of carbohydrates per day, and this is just a couple of apples. That is, the fact that a pregnant woman should eat 3,000 calories, not deny herself anything and succumb to any hormonal desires is nonsense. The more you weigh, the higher the pressure, and this is difficult for both the child and the mother.

Pregnancy was a turning point for me, when for the first time I seriously thought about my diet and set a goal to leave the hospital in "pre-pregnancy" jeans.

About relaxing treatments

Once a week I go to the Russian bath. This is our family tradition. The massage is definitely not for me. I can go only if I need to relax a specific muscle and feel that I have driven myself. I envy those who love wraps. Such procedures are not at all my format, it is painful to lie and think that during this time of inactivity it was possible to move mountains. Yes, and there is no time for them. I even do my manicure at 11 pm at home, when the children are already asleep.

About self love

You need to understand that fashion and beauty assistants are just tools that make us better. The main secret lies in self-love. If you are at peace with yourself and radiate energetic comfort, you will attract people and make the right impression.

Coco Chanel said: "If a woman has not become beautiful by the age of 30, then she is a fool." I would rephrase this quote a little: if a woman by the age of 30 has not understood which products are suitable for her and which ones are better to refuse, then she is a fool. For example, I don't eat pasta or drink white wine, knowing that they make me look and feel worse.

About hair care

I meet with my hairdresser Yura Vavkulin from the salon of Irina Baranova on Tsvetnoy Boulevard once every two weeks. I don't like to waste time on long procedures, so I usually limit myself to updating the color. I also do not strive for experiments: in my case with long hair style is lost, and it’s hard to deal with them, they are very thick. Even before official events, I can style my hair myself.

About makeup

My everyday set is mascara, concealer and lipstick. Concealer Tom Ford or the new cream powder from La Mer does an excellent job of masking problem areas. In any weather, I protect my face from ultraviolet rays with Cellular Swiss UV Protection Veil SPF 50 by La Prairie. Recently, a couple of favorites have appeared in the Giorgio Armani line: matte lipstick and pencil. I complement the natural color of the lips with smoky eyes, and a bright red shade of lipstick with light eye makeup. Alternatively, I can apply Dior's Addict Lip Maximizer Collagen Active gloss, which cools the lips nicely.

Cellular Swiss UV Protection Veil SPF 50, La Prairie; concealer Concealing Pen, TOM FORD; lip gloss Addict Lip Maximizer Collagen Active, Dior.

I resort to the services of professionals only before events or filming. Make-up artists Andrey Shilkov, Savva Savelyev, Agnessa Ilyina from Chanel have no equal. But more often I paint myself because of lack of time.

About facial care

Regular outdoor workouts have a positive effect on complexion, but negatively on skin condition. Running and functional training are dehydrating, so I constantly monitor the water balance, drink plenty of water and coconut water. The latter, by the way, can always be found in my car. Coconut water is a natural isotonic that contains natural trace elements and salts, replenishes the salt balance. 300ml post-workout is my daily ritual.

I often talk about the importance of UV protection. All because I experienced all the "charms" of the appearance of pigmentation due to regular exposure to the sun. Now I wear high SPF protection in any weather. If these problems could not be avoided, you need to save yourself with ZO®Medical creams and serums from Zein Obagi. They perfectly align the face and avoid the laser. Keep in mind that these are very strong medical preparations Therefore, before using them, it is better to consult a dermatologist.

Brightenex™ Corrective Cream 1.0% Retinol; Ossential ® C-Bright Serum 10% Vitamin C; Invisapeel™ Intensive Resurfacing Peel, all ZO®Medical by Zein Obagi.

In winter, I definitely use La Mer nourishing creams. Other favorites include Aesop's Bitter Orange Astringent Toner and Parsley Seed Anti-Oxidant Eye Cream, Biologique Recherche's P50W Lotion and ADN Elastine Marine Collagène Marin. I am also a fan of La Prairie: Sérum Eclat Caviar Nacré and Cellular Radiance Perfecting Fluide Pure Gold are my favorites.

Bitter Orange Astringent Toner; Parsley Seed Anti-Oxidant Eye Cream, all Aesop.

Lotion P50W Phase d "Initialisation, Biologique Recherche; ADN Elastine Marine Collagène Marin face cream, Biologique Recherche; Sérum Eclat Caviar Nacré cream, La Prairie; Cellular Radiance Perfecting Fluide Pure Gold fluid, La Prairie.

Great for skin problems medical center Rosh, where I've been going for about 17 years. Lyubov Andreevna Khachaturyan is the queen of problem skin, it seems to me that she saved absolutely the whole of Moscow. The specialists of this center make creams themselves: sticky, unpleasantly smelling, but very effective.

Sometimes I look into the "White Garden" to Oksana Lavrentieva. The cosmetologist Natasha Rodina works there, who makes excellent massages. It is a pity that there is often not enough time for a course of such procedures. I would like to be able to visit her more often.

Interview: Margarita Lieva
Text: Julia Kozoliy

For fashion Russian elite the name of Polina Kitsenko is far from an empty phrase. The owner of the Podium boutique chain has been a trendsetter for several years and is one of the most influential people in Russian fashion. Such “stylish things” as Ksenia Sobchak, Miroslava Duma, Daria Zhukova, Olga Slutsker and many others are proud of personal acquaintance with her. At one time, it was Polina Kitsenko who taught all Moscow young ladies, and after them the whole country, to wear leggings in combination with mini-dresses.
The niche occupied by the Podium trade brand in the capital's clothing market can be conditionally called "clothes for very rich people." For the first time in Moscow, these luxury stores opened in 1994 and since then have become a real Mecca for the “cream of society”. The official website of the Podium Fashion Group says that it laid the foundation for the development of the fashion industry in Russia. The assortment of boutiques includes almost all the leading fashion brands, specializing in the production of clothes, shoes and accessories of the highest price category. Polina Kitsenko herself has said more than once that it is mostly those clients who dress in her salons for whom buying outfits at the price of small cars is a common thing. Podium does not adhere to any particular style concept, it offers collections of clothes in the spirit of the mainstream and in the spirit of the avant-garde. Next to things from Alexander McQueen, Pucci, Baldessarini, Balenciaga there are new items from Celine, Chloe, Antonio Berardi, Emilio Gardem, Hugo Boss, Jean Dsquared2. Podium boutiques also offer expensive niche perfumes and cosmetics, Jewelry and interior items. Profitable business Polina Kitsenko's boutiques are open in a number of regional centers of Russia, in particular, in St. Petersburg, Krasnoyarsk, Samara and some others. The company is not inclined to advertise information about its turnover; Moreover, at the peak of the crisis, the owner of Podium did not lag behind the general fashion to express dissatisfaction with the economic trends in the country and complained about the drop in interest on the part of buyers for dresses from Balmain worth 425 thousand rubles. But according to experts, the volume of investments in the opening of one Podium store can reach twenty million euros, and its net annual profit will be approximately twenty-five million rubles. But the success of Madame Kitsenko in business can be judged by the way she spends her leisure time. Polina with her husband Eduard and children often visits a fashionable ski resort in Courchevel: going there for the New Year holidays has become a family tradition. In addition, the Kitsenkos opened one of their famous boutiques there. It presents jewelry brands Loree Rodkin, Garrard, Palmiero worth from 15-20 thousand euros. Kitsenko's Courchevel project called Podium Jewelery is aimed at wealthy tourists from Russia, the countries of Muslim Asia and Latin America primarily Argentina.
One of the most high-profile purchases of Polina Kitsenko was the purchase of an unusual lot at a charity auction organized by Natalia Vodianova. The "style icon" laid out ninety thousand euros for a personal serenade performed by singer Bryan Adams, ignoring Andrei Malakhov's comments that "Factory sings for that kind of money." A fan of the ironic style But, probably, like most women with very different levels of income, Polina prefers to invest the lion's share of investments in her personal wardrobe, since her financial opportunities for this are almost unlimited. She often wears Azzedine Alaia, Phillip Lim, Givenchy, Chapurin Couture. The owner of Podium considers it her professional duty to be present at all world-class fashion events, including all famous Fashion Weeks and other cult shows. She can be seen everywhere in the forefront of the audience: Polina enthusiastically selects interesting models for yourself and your stores. Polina Kitsenko's style is defined by fashion experts as a balanced mix of luxury and rising, but not yet very popular brands. The images in which she appears in public often combine eclecticism and spontaneity, bordering on deliberate negligence.
They say that this shows the ironic attitude of the trendsetter of the capital's fashion towards herself. “I am against mental anguish on the topic “What shoes will I pick up with this handbag?”. My consciousness doesn’t work like that at all, ”admits Polina.
She used to arrange a mobile wardrobe from her car. In the back seat or in the trunk of Polina Kitsenko there is always a bag with several pairs of shoes, a couple of clutches or bags and a few outfits. She experiences incomparable pleasure when she creates images from a limited number of things. For her, this is a kind of exciting game. Svetlana Usankova.www.luxury.net

It is known that before gaining great popularity and fame, Polina Kitsenko was actively involved in the fashion business. The essence of this enterprise was reduced to the sale of clothes, which were supplied from fairly well-known world brands. Polina managed to establish a channel through which such products were imported into Russia. As a result, in 1994 the first fashion salon was created, which received the promising name "Podium".

Kitsenko made very large investments in this project so that the business began to generate huge profits. In the mid-nineties of the last century, the Kitsenko business began to gain momentum in order to turn into a real fashion empire in the near future.

On the this moment Polina owns a huge fashion and style business called Podium Fashion Group. Back in 1994, a grand opening of a fashion boutique took place, which is located in the capital of Russia. Since then, the marketing policy of the owner of a stylish business has been to provide the masses of people with quite fashionable clothes, but at an affordable price. Everything that was previously available only to the privileged segments of the population has now become widespread for the average citizen of Russia. Thus, we can say that the fashion business has become widespread among the masses.

Activities and years of activity

Polina Kitsenko works as a top manager in the fashion industry. It was after her business underwent serious formatting that the woman became widely known. The meaning of the reformatting was that Polina's company decided on the fly to grasp all sorts of trends that take place in modern world fashion and style. In addition, a lot of work has been done in order to make all kinds of new products available to the average consumer.

It is known that Kitsenko leads an exclusively stellar lifestyle and very often meets with celebrities such as Ksenia Sobchak and Ulyana Sergeeva. Moreover, accompanied by her famous friends, she visited Lake Baikal. The event was enthusiastically received by the fans. star girlfriends. True, this kind of journey, among other things, contributed to the emergence of a mass of gossip, without which stellar life is not complete.

Kitsenko often takes part in various social events and events. Often at these events you can meet her close friends. In an interview, Polina stated that she was very proud of her relationship with Ksenia Sobchak, who, according to her, is a role model. Sobchak, on the other hand, often speaks of Kitsenko as a person with a strong will and character.
Relationships and family

It is known that Polina Kitsenko is happy in her personal life and has long been married to Eduard Kitsenko, who is also a very successful person. Edward owns an entire business empire, which he created with his own hands. The family has a desired child named Yegor. Polina can not boast a large number interview, but it is still known that she pays great attention to her husband and child. For a happy woman, this marriage gives great pleasure in order to give the energy necessary for a fulfilling life. It is also known that a woman has been involved in sports for a long time and is trying to promote sports culture to the masses.

Polina Kitsenko is a Russian businesswoman who owns a chain of fashion boutiques and a popular healthy lifestyle activist. The woman started her business in early 1994 and today occupies a place among key figures in the Russian fashion business.

Childhood and youth

Polina skillfully hides her age, so exact date birth can not be found on the web. According to some reports, Kitsenko was born on April 14, 1975, but Polina did not give official confirmation of this information.

Businesswoman and socialite Polina Kitsenko

The family lived happily - the girl's father worked in the prosecutor's office. Polina is from Alexandrov, a city in the Vladimir region, but when the girl was 11 years old, her parents moved to Moscow. In the capital, Polina graduated from high school and, on the advice of her father, studied to become a lawyer, although as a child she wanted to become a geologist.

The girl studied well and came to graduation with a red diploma. During her student years, she entered a student exchange program and got a chance to study in the United States. America impressed Polina - the country was strikingly different from Russia during perestroika.

The future business woman was especially impressed by the local fashion - at home the only way to dress brightly and non-standard was independent sewing. With her from the States, the girl brought branded jeans and sneakers that were rare for Russia then.

After returning to Russia, Polina worked for 2.5 years in the departments of payment cards in commercial banks. Fitness became the girl's hobby during her studies, and thanks to the sport, Fields met her future husband, Eduard Kitsenko. The couple met in the hall of a sports club, which both attended.

Business

Edward turned out to be a businessman, even then the man owned the Podium company. Inspired by the example of her husband, in 1994 Polina opened the first clothing store in her biography, which she named similarly - "Podium". At first the business demanded a large number efforts and gave almost no return.

The girl literally had to do everything from scratch - follow fashion trends, look for ways to import things into the country. Often it turned out that she had to go for the goods on her own.

However, the work brought results, the business gradually went uphill. This gave Kitsenko the opportunity to expand and make the boutique a chain store. The next step was the opening of Podium Market - a store designed for a wide range of customers, not celebrities. This was the main goal of Polina's work in the fashion industry - to make fashionable clothes accessible common man.

In an interview, Kitsenko admitted that she is a tough and demanding boss, but not a tyrant. She demands a lot from subordinates, but at the same time she is tolerant and able to give a person a second chance, especially if he admits a mistake. But the businesswoman does not tolerate excuses.

Personal life

Polina has been a happy wife and mother for many years. The woman does not stop saying that Edward has always been a reliable support for her in everything - from everyday life to business.

The family has two children - the eldest son Yegor and youngest daughter Antonina. That part of her personal life that concerns home, Polina does not advertise.

Kitsenko is a famous socialite. Among the friends of the businesswoman Ksenia Sobchak, and Ulyana Sergeeva. Polina participates in charity, attends related events. A husband rarely accompanies a woman on such outings - Eduarda public life does not attract.

According to the businesswoman, home is the most important thing in life, a place where you always want to return. Moreover, the style and design of the house was thought out not by Polina herself, but by her husband. Eduard is not a professional designer, but, according to his wife, he has good taste. This is also confirmed by the fact that the initiator of Polina's famous hairstyle was her husband, who advised the woman to make her haircut a little shorter.

An important part of Polina's life is health and everything connected with it. Kitsenko is the owner of a model height of 181 cm, and the weight of a woman does not exceed 60 kg. After the birth of two children, help maintain this shape proper nutrition and constant physical activity.

Polina Kitsenko now

Healthy lifestyle for Polina is the basis of the worldview. The woman continues to run a fashion business, but outside of this sphere, her life is connected with sports and healthy eating. Kitsenko blogs at "Instagram", she has more than 500 thousand subscribers, most of the photos are somehow related to physical development.

Polina's main passion is running. The woman participates in marathons in different cities and countries, and in 2015, together with Natalia Vodianova, she organized her own. Polina organizes the Running Hearts charity run every year. The funds raised go to the Naked Heart Foundation, which helps children with special needs. Now the marathon has merged with a similar event of Sberbank and is taking place in 54 cities.

In 2018, Kitsenko launched new projects - her own sports studio and a tourist fitness program, where you can visit various countries. Polina herself calls such tourism with humor sports local history.

Entrepreneur Place of birth Aleksandrov Instagram @polinakitsenko

Russian businesswoman Polina Kitsenko is best known as the owner of the Podium fashion chain. We can say that the woman stood at the origins of the fashion industry modern Russia. A public person can often be found at social events in the company of celebrities. Polina's friends include Ksenia Sobchak, Natalia Vodianova, recently singer Cher. Kitsenko is involved in charity work, is seriously interested in sports.

Biography of Polina Kitsenko

A woman is very successfully silent about her age. The date of her birth cannot be found even in omniscient encyclopedias like Wikipedia. It is known that Polina was born in Alexandrov, Vladimir region. Her father was an official and held a high position in the prosecutor's office. AT elementary school his daughter dreamed of becoming a geologist.

At the age of 11, the girl moved to the capital with her parents. Already in Moscow, Kitsenko graduated from an English special school and entered, on the advice of her father, a then new university - International University. Upon graduation, Polina received a law degree.

In her student years on exchange, she came to America, which made a strong impression on the girl. Then, in 1991, Kitsenko began to wear things that were real chic - Reebok sneakers, Lee jeans. According to the woman, she herself developed her taste for things.

For the first time after university, the girl worked in a serious position in a bank, dealt with plastic cards. From the age of 18 she was fond of fitness and in one of the halls of the World Class club she met her husband, Eduard Kitsenko. The man owned the Podium company and one store. Despite his unwillingness to work with his wife, Polina was able to take an important place in his business.

The woman was engaged in self-education in the fashion industry, learned all the subtleties and wisdom of doing business. Thanks to her efforts, a network of stores opened throughout the country. Over time, the first Podium Market was opened, that is, a boutique focused on a wider range of customers. In the clothes of foreign and domestic designers, purchased in P. Kitsenko's stores, you can see celebrities. The woman herself often attends social and charity events in the company of her friends Ulyana Sergeenko, Ksenia Sobchak, and much less often in the company of her husband, who is reluctant to go there.